Sunday, 3 March: The Pirelli Foundation will be participating with guided tours and workshops for children in the third edition of MuseoCity, an event promoted by the City of Milan.

Pirelli, a Story of Innovation and Passion: Rubber, Technology, Work, and Environment”, is the title of the guided tours that will take visitors on a journey of discovery, through images and personal testimonies, to find out about almost a century and a half of processes, raw materials, and sustainable products. A story of people, of machines, and of research, in which human ingenuity encounters nature to find innovative materials and production processes that are ever more respectful of man and the environment. From the Pirelli Headquarters, built around the historic cooling tower of the old Bicocca factory, to the Pirelli Foundation – with its precious images and artefacts that testify to the company’s sustainable, environmental and social culture – by way of the fifteenth-century Bicocca degli Arcimboldi, with its Leonardesque overtones.

 

Entrance: Pirelli Headquarters, Via Bicocca degli Arcimboldi 3, Milan

Guided tours (about 1 hour and 30 minutes):

10 and 11 a.m., 12 noon, and 2, 3, 4, 5, and 6 p.m.

Booking required, on a first-come, first-served basis. Please click here.

 

We have two events for children aged from 6 to 10, with a workshop and a guided tour under the title “Earth, Air, Fire, and Water Natural Elements for the Best Tyres”: from the rubber collected from a tree to the energy produced by water and air, to fire that gives it form and shape. On a tour that starts from the cooling tower of the old Pirelli factory, young visitors will find out how these natural elements are part of a process that ultimately leads to the creation of a new tyre. Following this incredible recipe, it takes just some simple experiments to see how important nature is in creating innovative products and rubber objects, and how essential it is to respect it.

Subject to booking, parents can take part in the workshop activities at the Pirelli Headquarters, in the guided tour entitled “Pirelli, a History of Innovation and Passion: Rubber, Technology, Work and Environment” or feel free to visit the exhibition of historical and audio-visual documents devoted to Pirelli’s culture of sustainability.

 

Entrance: Pirelli Headquarters, Via Bicocca degli Arcimboldi 3, Milan

Teaching activities (about 1 hour and 15 minutes)

First session at 11 a.m., second session at 4 p.m.

Booking required, on a first-come, first-served basis. Please write to visite@fondazionepirelli.org

 

 

06/02/2019