“Back to Bicocca”, the Pirelli Foundation’s Interactive Show for MuseoCity 2022
For the sixth year in a row, the Pirelli Foundation is again taking part in MuseoCity, which is promoted by the City of Milan. From 4 to 6 March 2022, it will involve institutions and museums around the city, as well as some outside Milan.
The Pirelli Foundation is organising Back to Bicocca: Pirelli e i luoghi dell’industria, an interactive online show for people of all ages, created in collaboration with the Associazione Culturale Dramatrà. Through tests and games, the participants will learn about the long history of the Bicocca district in Milan and find out about the buildings, both ancient and modern, that have been put to very different uses over the years, becoming symbols of the transformation that the area has undergone over the course of two centuries. Pirelli has been in this area since 1907 and still today has its Headquarters here, with its Global Research and Development Centre and the Pirelli Foundation, which also houses the Group’s Historical Archive.
A journey through past and present to discover the city of Milan, through the story of a girl in search of her family history, which is intertwined with that of Pirelli. The protagonist will find herself facing a challenge that she can win only with the help of the participants, who will have to try to solve tests of skill and ingenuity.
To register, please fill in the form at this link. Booking required. Registration ends on Tuesday 1 March 2022. The meeting, which will last approximately 75 minutes, will be held live on the Microsoft Teams platform.
Detailed information concerning participation in the online events will be sent to you in the booking confirmation e-mail.
For the sixth year in a row, the Pirelli Foundation is again taking part in MuseoCity, which is promoted by the City of Milan. From 4 to 6 March 2022, it will involve institutions and museums around the city, as well as some outside Milan.
The Pirelli Foundation is organising Back to Bicocca: Pirelli e i luoghi dell’industria, an interactive online show for people of all ages, created in collaboration with the Associazione Culturale Dramatrà. Through tests and games, the participants will learn about the long history of the Bicocca district in Milan and find out about the buildings, both ancient and modern, that have been put to very different uses over the years, becoming symbols of the transformation that the area has undergone over the course of two centuries. Pirelli has been in this area since 1907 and still today has its Headquarters here, with its Global Research and Development Centre and the Pirelli Foundation, which also houses the Group’s Historical Archive.
A journey through past and present to discover the city of Milan, through the story of a girl in search of her family history, which is intertwined with that of Pirelli. The protagonist will find herself facing a challenge that she can win only with the help of the participants, who will have to try to solve tests of skill and ingenuity.
To register, please fill in the form at this link. Booking required. Registration ends on Tuesday 1 March 2022. The meeting, which will last approximately 75 minutes, will be held live on the Microsoft Teams platform.
Detailed information concerning participation in the online events will be sent to you in the booking confirmation e-mail.