{"version":"1.0","provider_name":"Fondazione Pirelli","provider_url":"https:\/\/www.fondazionepirelli.org\/en\/","author_name":"fondazionepirelli","author_url":"https:\/\/www.fondazionepirelli.org\/en\/author\/fondazionepirelli\/","title":"The First Pirelli Factory: An Industrial Revolution - Fondazione Pirelli","type":"rich","width":600,"height":338,"html":"<blockquote class=\"wp-embedded-content\" data-secret=\"OmZNvlGdbg\"><a href=\"https:\/\/www.fondazionepirelli.org\/en\/activities\/the-first-pirelli-factory-an-industrial-revolution\/\">The First Pirelli Factory: An Industrial Revolution<\/a><\/blockquote><iframe sandbox=\"allow-scripts\" security=\"restricted\" src=\"https:\/\/www.fondazionepirelli.org\/en\/activities\/the-first-pirelli-factory-an-industrial-revolution\/embed\/#?secret=OmZNvlGdbg\" width=\"600\" height=\"338\" title=\"&#8220;The First Pirelli Factory: An Industrial Revolution&#8221; &#8212; Fondazione Pirelli\" data-secret=\"OmZNvlGdbg\" frameborder=\"0\" marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\" class=\"wp-embedded-content\"><\/iframe><script type=\"text\/javascript\">\n\/* <![CDATA[ *\/\n\/*! This file is auto-generated *\/\n!function(d,l){\"use strict\";l.querySelector&&d.addEventListener&&\"undefined\"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!\/[^a-zA-Z0-9]\/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret=\"'+t.secret+'\"]'),o=l.querySelectorAll('blockquote[data-secret=\"'+t.secret+'\"]'),c=new RegExp(\"^https?:$\",\"i\"),i=0;i<o.length;i++)o[i].style.display=\"none\";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute(\"style\"),\"height\"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):\"link\"===t.message&&(r=new URL(s.getAttribute(\"src\")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener(\"message\",d.wp.receiveEmbedMessage,!1),l.addEventListener(\"DOMContentLoaded\",function(){for(var e,t,s=l.querySelectorAll(\"iframe.wp-embedded-content\"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute(\"data-secret\"))||(t=Math.random().toString(36).substring(2,12),e.src+=\"#?secret=\"+t,e.setAttribute(\"data-secret\",t)),e.contentWindow.postMessage({message:\"ready\",secret:t},\"*\")},!1)))}(window,document);\n\/\/# sourceURL=\/wp-includes\/js\/wp-embed.min.js\n\/* ]]> *\/\n<\/script>\n","thumbnail_url":"https:\/\/wpsite-assets.fondazionepirelli.org\/wp-content\/uploads\/2020\/05\/06073217\/182.jpg","thumbnail_width":1000,"thumbnail_height":580,"description":"In 1873, the young engineer \u00a0Giovanni Battista Pirelli \u00a0opened the first factory in Italy for processing elastic rubber. It was located in Via Ponte Seveso, now Via Fabio Filzi, in Milan. The area, which was then known as Corpi Santi Fuori Porta Nuova, was in the open countryside, outside the city. The factory, which initially [&hellip;]"}