{"id":56667,"date":"2019-05-28T14:33:11","date_gmt":"2019-05-28T14:33:11","guid":{"rendered":"http:\/\/www.fondazionepirelli.org\/mostra\/lanima-di-gomma\/"},"modified":"2020-01-16T12:10:35","modified_gmt":"2020-01-16T11:10:35","slug":"heart-of-rubber","status":"publish","type":"mostra","link":"https:\/\/www.fondazionepirelli.org\/en\/exhibition\/heart-of-rubber\/","title":{"rendered":"Heart of Rubber"},"content":{"rendered":"

On display at Triennale Milano in 2011, in the area historically linked to the Pirelli Group, the exhibition Rubber Soul: Aesthetics & Technique in Step with Fashion formed a journey of testimonies and images that told the story of innovation in Pirelli\u2019s communication in the fashion sector. Shoes and bathing costumes, raincoats and rubber soles, diving suits and trench coats all chased a dream in the form of an elastic ball of rubber and light that bounced along through white walls and virtual pools, period sketches and the very latest from the P Zero Design collection.<\/p>\n","protected":false},"featured_media":72453,"template":"","class_list":["post-56667","mostra","type-mostra","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"\nHeart of Rubber - Fondazione Pirelli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fondazionepirelli.org\/en\/exhibition\/heart-of-rubber\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Heart of Rubber - Fondazione Pirelli\" \/>\n<meta property=\"og:description\" content=\"On display at Triennale Milano in 2011, in the area historically linked to the Pirelli Group, the exhibition Rubber Soul: Aesthetics & Technique in Step with Fashion formed a journey of testimonies and images that told the story of innovation in Pirelli\u2019s communication in the fashion sector. 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