{"id":102480,"date":"2024-12-04T08:48:56","date_gmt":"2024-12-04T07:48:56","guid":{"rendered":"https:\/\/www.fondazionepirelli.org\/?p=102480"},"modified":"2024-12-06T10:04:40","modified_gmt":"2024-12-06T09:04:40","slug":"the-sixties-and-seventies-in-the-beginning-was-the-tyre-with-a-jacket","status":"publish","type":"post","link":"https:\/\/www.fondazionepirelli.org\/en\/activities\/the-sixties-and-seventies-in-the-beginning-was-the-tyre-with-a-jacket\/","title":{"rendered":"The Sixties and Seventies: In the Beginning Was the \u201cTyre with a Jacket\u201d"},"content":{"rendered":"<p>The close connection between Pirelli and rally competitions became evident right from the early 1960s.<\/p>\n<p>First came the innovative \u201ctyre with a jacket\u201d\u2014the \u201c<strong>Battistrada Separato 3<\/strong>\u201d (BS3)\u2014which first made its mark in a rally race. The carcass and tread of this tyre were vulcanised separately, making the tread easily interchangeable. Such an advanced design, which remained in production for some years, effectively pioneered the concept of seasonal tyre changes, making it possible to transition seamlessly between summer and winter performance. In the 1961 <strong>Monte Carlo Rally,<\/strong> 28 competing crews relied on the<strong> BS3,<\/strong> with 23 successfully reaching the finish line. The pioneering BS3 also paved the way for Pirelli\u2019s first true winter tyre, the <strong>MS35<\/strong>, which in television commercials of the time appeared prominently with<strong> Sandro Munari<\/strong> at the wheel of the Lancia Fulvia with which he won several races, including the Monte Carlo Rally in 1972.<\/p>\n<p>It was the \u201cDragon\u201d Munari who, in the 1970s, ushered in yet another legendary tyre, at least to the world of rallying: the<strong> P7<\/strong>. As <a href=\"https:\/\/www.fondazionepirelli.org\/archivio-storico\/fattienotiziepirellibookreader\/pubblicazioni-e-riviste\/FattieNotiziePirelli\/1976_02_FATTI_E_NOTIZIE.html?q=il%20drago&amp;start=9&amp;lang=it#page\/9\/mode\/2up\/search\/il%20drago\"><em>Fatti e Notizie<\/em><\/a>, Pirelli\u2019s in-house publication, explained, Munari was unwavering in his praise for the ultra-low-profile P7, engineered by Pirelli technicians and fitted to the <strong>Lancia Stratos Alitalia<\/strong>. Together with the car\u2019s unmatched reliability, the P7 became a decisive factor in rally competitions, especially on the roads of Monte Carlo, where it revealed its full potential.<br \/>\nThe 1970s were indeed a golden era for Pirelli in rallying. With the P7, the company strengthened its reputation in the toughest and most challenging races throughout the decade, creating an ever-closer synergy between competitive racing and the pursuit of ever more sophisticated technology. During this period, rallies evolved into a thrilling \u201cblend of the Mille Miglia and the 24 Hours of Le Mans\u2014an intense test of technology, organisation, and unexpected challenges, demanding the utmost from both drivers and their machines\u201d, as Pirelli\u2019s reports declared at the time.<\/p>\n<p>All of this was built on firm foundations: the most important races (beginning with the quintessential rally, that of Monte Carlo), the best-loved champions (none more so than Sandro Munari), the most successful cars (BMW, Fiat, Lancia), and, above all, the tyres. After all, victory in a rally relies 30% on the driver and another 30% on the car, but at least a further 30% on the tyres alone.<\/p>\n<p>It was in the <strong>1970s<\/strong> that some of Pirelli\u2019s most historic tyres were also put to the test in rallying, and then refined or specifically adapted for the demands of racing. These included some of the best-known names: the P7, of course, but also the Supersport, the <strong>Cinturato CN 36<\/strong> (also in the \u201cC\u201d variant for use with studs), the Cinturato MS 35, and the CN 54.<\/p>\n<p>The results achieved in the races instantly inspired new research goals\u2014and vice versa. Once again, it was a Pirelli publication that captured it best in an article on the MS35: \u201cThe computer provided the general setup. The fine-tuning came from practical road tests. And the ultimate verification came from rallying.\u201d Victories abounded for cars fitted with \u201cLong P\u201d tyres, amassing over 20 wins in just the first half of the decade. Rallying became the ultimate testing ground, also for those whose hard work created every detail. <a href=\"https:\/\/www.fondazionepirelli.org\/archivio-storico\/fattienotiziepirellibookreader\/pubblicazioni-e-riviste\/FattieNotiziePirelli\/1974_05_FATTI_E_NOTIZIE.html?q=I%20magnifici%20quindici%20della%20squadra%20rally&amp;start=15&amp;lang=it#page\/15\/mode\/2up\/search\/I%20magnifici%20quindici%20della%20squadra%20rally\"><em>I magnifici quindici della squadra rally<\/em><\/a> (\u201cThe Magnificent Fifteen of the Rally Team\u201d) was the title of an article in <em>Fatti e Notizie <\/em>devoted to those who worked in the 1970s at the Rally Centre, the heart of Pirelli\u2019s racing tyre operations.<\/p>\n<p>Technology, the will to win, and above all, a team passionate about their craft\u2014at every level.<\/p><p><a href=\"https:\/\/www.fondazionepirelli.org\/en\/exhibition\/pirally-racing-the-roads-of-records\/\">Back to main page<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The close connection between Pirelli and rally competitions became evident right from the early 1960s. First came the innovative \u201ctyre with a jacket\u201d\u2014the \u201cBattistrada Separato 3\u201d (BS3)\u2014which first made its mark in a rally race. The carcass and tread of this tyre were vulcanised separately, making the tread easily interchangeable. Such an advanced design, which [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":102205,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71,82],"tags":[],"class_list":["post-102480","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-activities","category-exhibitions"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The Sixties and Seventies: In the Beginning Was the \u201cTyre with a Jacket\u201d - Fondazione Pirelli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fondazionepirelli.org\/en\/activities\/the-sixties-and-seventies-in-the-beginning-was-the-tyre-with-a-jacket\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Sixties and Seventies: In the Beginning Was the \u201cTyre with a Jacket\u201d - Fondazione Pirelli\" \/>\n<meta property=\"og:description\" content=\"The close connection between Pirelli and rally competitions became evident right from the early 1960s. First came the innovative \u201ctyre with a jacket\u201d\u2014the \u201cBattistrada Separato 3\u201d (BS3)\u2014which first made its mark in a rally race. The carcass and tread of this tyre were vulcanised separately, making the tread easily interchangeable. 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