{"id":103623,"date":"2025-03-31T10:20:38","date_gmt":"2025-03-31T09:20:38","guid":{"rendered":"https:\/\/www.fondazionepirelli.org\/?p=103623"},"modified":"2025-03-31T10:20:38","modified_gmt":"2025-03-31T09:20:38","slug":"real-business-stories","status":"publish","type":"post","link":"https:\/\/www.fondazionepirelli.org\/en\/corporate-culture\/book-reviews\/real-business-stories\/","title":{"rendered":"Real business stories"},"content":{"rendered":"<p><em>A collection of short stories about \u201centrepreneurial ordinariness\u201d has just been published<\/em><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<p>Stories of business people to help better understand business. This is a method that has been tried and tested for some time now, but which proves its worth every time new stories are added to those already told. And this is the case for \u201cOrdinary leadership. La fenomenologia della leadership attraverso il potere di storie quotidiane\u201d (The phenomenology of leadership through the power of everyday stories), a book written by Dario Bussolin and Azzurra Maria Sorbi (he is an occupational psychologist and she is an expert in human relations), who have collected nine stories of entrepreneurs and the tales of their businesses.<\/p>\n<p>Stories that the authors rightly define as inspiring and leadership stories that often remain overshadowed. These are the stories of women and men who, without fanfare, have shaped the destinies of companies, communities and entire sectors through their vision, passion and commitment. The book, commissioned by Aegis Human Consulting Group, tells the stories of little-known companies that, according to the authors, represent &#8220;authentic experiences, rich in lessons and deep values&#8221;. Stories that tell of successes and failures and, above all, that can stimulate reflection, new perspectives and awareness. The reader is thus able to follow the entrepreneurial steps of the people behind Giovanardi SpA, Giano Srl, API Srl, Tre Elle Srl, Cifarelli SpA, Aegis Srl, Proel SpA, Gest Srl and Edam Soluzioni Ambientali Srl.<\/p>\n<p>This book by Dario Bussolin and Azzurra Maria Sorbi is a must-read , and should probably be read by anyone who wants to start a business.<\/p><p><strong>Ordinary leadership. La fenomenologia della leadership attraverso il potere di storie quotidiane<\/strong><\/p>\n<p>Dario Bussolin, Azzurra Maria Sorbi<\/p>\n<p>Franco Angeli, 2025<\/p>","protected":false},"excerpt":{"rendered":"<p>A collection of short stories about \u201centrepreneurial ordinariness\u201d has just been published \u00a0 Stories of business people to help better understand business. This is a method that has been tried and tested for some time now, but which proves its worth every time new stories are added to those already told. And this is the [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":103564,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67,56],"tags":[],"class_list":["post-103623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book-reviews","category-corporate-culture"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Real business stories - Fondazione Pirelli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.fondazionepirelli.org\/en\/corporate-culture\/book-reviews\/real-business-stories\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Real business stories - Fondazione Pirelli\" \/>\n<meta property=\"og:description\" content=\"A collection of short stories about \u201centrepreneurial ordinariness\u201d has just been published \u00a0 Stories of business people to help better understand business. 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