{"id":52737,"date":"2018-05-23T00:00:00","date_gmt":"2018-05-23T00:00:00","guid":{"rendered":"http:\/\/www.fondazionepirelli.org\/fondazione-pirelli\/globalisation-for-everyone\/"},"modified":"2019-09-23T10:02:02","modified_gmt":"2019-09-23T08:02:02","slug":"globalisation-for-everyone","status":"publish","type":"post","link":"https:\/\/www.fondazionepirelli.org\/en\/corporate-culture\/globalisation-for-everyone\/","title":{"rendered":"Globalisation for everyone"},"content":{"rendered":"

A book that has just been published clarifies the essential terms of the debate between the opening and closing of borders, the risks to be addressed and the opportunities to grasp<\/em><\/p>\n

\u00a0<\/strong>Businesses that are globalised and immersed in globalisation. It is a given fact. One which should however be understood well, using clear and secure guidelines. It is important not only for the production organisation, but especially for the vision with which entrepreneurs and managers <\/em>\u00a0look beyond the windows of their offices. \u201cTutto un altro mondo. Globalizzazione e innovazione tecnologica: la strada europea<\/em>\u201d <\/strong>(A completely different world. Globalisation and technological innovation: the European road), written by Alessia Mosca and just recently published serves this purpose specifically.<\/p>\n

The book constitutes a good “manual” to understand the essential traits of globalisation and of our attitude as Europeans, but also a heartfelt appeal not to lose what is good in this process, which goes against all the walls and protectionisms.<\/p>\n

The literary work by Mosca – which is a little over 150 pages long – starts with a consideration: although it has brought great advances and despite the fact that it has forged a reality which, data in hand, is generally better than the past, even the recent past, globalisation is currently under heavy attack. The reason is simple: the evolution of globalisation has been very rapid and the effects have not all been positive, as there are inequalities. In other words, it is easier to close up than it is to open up to others.<\/p>\n

The author then first describes the history of globalisation, followed by a comparison between the latter and protectionism, then moves on to address the European globalisation “model”.A story that is a journey towards the world: one that is useful for a corporate culture that truly wants to be so.<\/p>\n

The author provides a slow and clear tale of this process, whose concept is really taken apart and made available to everyone. There are in fact no short-cuts on clarity and even hidden shadows are exposed. The pros and cons to solve are also illustrated on the basis of the author’s personal experience: the European perspective and the work in the international trade Commission of the European Parliament.The result is a book that makes for a good read. One that is perhaps useful to keep at hand, in order to dispel doubts and questions that may arise along the globalisation path of each and every one of us.
\nTutto un altro mondo. Globalizzazione e innovazione tecnologica: la strada europea (A completely different world. Globalisation and technological innovation: the European road)<\/strong><\/em><\/p>\n

Alessia Mosca<\/p>\n

Edizioni San Paolo, 2018<\/p>","protected":false},"excerpt":{"rendered":"

A book that has just been published clarifies the essential terms of the debate between the opening and closing of borders, the risks to be addressed and the opportunities to grasp \u00a0Businesses that are globalised and immersed in globalisation. It is a given fact. 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