{"id":89087,"date":"2022-05-02T10:32:25","date_gmt":"2022-05-02T09:32:25","guid":{"rendered":"https:\/\/www.fondazionepirelli.org\/?p=89087"},"modified":"2022-05-02T10:32:25","modified_gmt":"2022-05-02T09:32:25","slug":"presentation-of-the-book-a-muse-in-the-wheels-pirelli-a-century-of-art-at-the-service-of-its-products","status":"publish","type":"post","link":"https:\/\/www.fondazionepirelli.org\/en\/activities\/presentation-of-the-book-a-muse-in-the-wheels-pirelli-a-century-of-art-at-the-service-of-its-products\/","title":{"rendered":"Presentation of the book A Muse in the Wheels. Pirelli: A Century of Art at the Service of its Products"},"content":{"rendered":"<p>The book <em>A Muse in the Wheels.<\/em> <em>Pirelli: A Century of Art at the Service of its Products<\/em>, a Pirelli Foundation project edited by Giovanna Ginex and published by Corraini was presented on <strong>Wednesday, 24th June <\/strong>at <strong>7 p.m.<\/strong> at <strong>Triennale Milano<\/strong>.<\/p>\n<p>The event provided an opportunity to celebrate a great chapter in the history of graphics and design: over <strong>200 <\/strong>internationally renowned artists, and <strong>450 illustrations<\/strong> telling the story of <strong>100<\/strong> years of visual communication.<\/p>\n<p>The speakers were<strong>Antonio Calabr\u00f2,<\/strong> chief executive officer of the Pirelli Foundation, the architect <strong>Alessandro Mendini, <\/strong>the designers <strong>Leonardo Sonnoli <\/strong>and <strong>Andrea Braccaloni<\/strong>, and <strong>Marco Tronchetti Provera<\/strong>, chairman of Pirelli and of the Pirelli Foundation.<\/p>\n<p>The event was held in collaboration with La Triennale di Milano and Triennale Design Museum, under the patronage of <u>AIAP<\/u>. <a href=\"https:\/\/vimeo.com\/294361637\"><strong>Watch the video<\/strong><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The book A Muse in the Wheels. Pirelli: A Century of Art at the Service of its Products, a Pirelli Foundation project edited by Giovanna Ginex and published by Corraini was presented on Wednesday, 24th June at 7 p.m. at Triennale Milano. The event provided an opportunity to celebrate a great chapter in the history [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":66643,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[71,73],"tags":[249],"class_list":["post-89087","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-activities","category-publishing-projects","tag-graphics-art-and-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Presentation of the book A Muse in the Wheels. 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