{"id":93012,"date":"2022-11-02T08:40:29","date_gmt":"2022-11-02T07:40:29","guid":{"rendered":"https:\/\/www.fondazionepirelli.org\/uncategorized\/produrre-diversamente\/"},"modified":"2022-11-04T15:15:28","modified_gmt":"2022-11-04T14:15:28","slug":"producing-in-a-different-manner","status":"publish","type":"post","link":"https:\/\/www.fondazionepirelli.org\/en\/corporate-culture\/producing-in-a-different-manner\/","title":{"rendered":"Producing in a different manner"},"content":{"rendered":"

The latest book curated by Aldo Bonomi outlines a new productive and territorial asset that defies current notions<\/em><\/p>\n

\u00a0<\/strong><\/em><\/p>\n

Factories that are \u201cno longer factories\u201d, but production sites that seep into and pervade the territory, structuring its work and life. It is around this vision of reality that Oltre le mura dell’impresa. Vivere, abitare, lavorare nelle piattaforme territoriali <\/em>(Beyond the company walls. Living, dwelling and working in territorial platforms<\/em>) revolves, a book curated by Aldo Bonomi with the ambition to provide a much more accurate analysis of what is currently happening within industrialised societies.<\/p>\n

The outcome of decades of research, analyses and considerations, this work is both a textbook and a collection of images that are actually more valuable than hundreds of pages full of figures.<\/p>\n

It all begins with a hypothesis that is also a statement: factories have exploded on the territory, and the logic of industrialisation has spilled outside their walls. From here, a long journey to explore of the territory begins, undertaken by the Aaster Consortium (created and driven by Bonomi himself) \u2013 a journey reaching a kind of \u201cdeconstruction of Fordist work ethics\u201d (i.e. those tied to traditional production organisations) and leading to the representation of new social configurations that make time for both work and life, positive spaces and different and new spheres of operation, as well as uncertainties and development opportunities.<\/p>\n

The book centres on the analysis of what happened, and is still happening, in the north of Italy, taking into consideration not only decades of research but also a robust amount of data and studies \u2013 so much so that it could be taken as an \u201cannual of territories\u201d, those that in the north (and without forgetting about the south) constitute the strongest production hub in Italy.<\/p>\n

After an extended chapter summarising the situation, written by Bonomi himself, readers can explore more in depth what is currently occurring in the \u201cquattro lombardie<\/em>\u201d (four identified areas that make up the Lombardy region), in the north-east and its \u201cmolecular polycentrism\u201d, in the Emilia-Romagna region with its digital platforms, and in Turin, a former \u201ccompany town\u201d, as well as in all the various other metropolitan hubs, digital platforms and the small scattered communities of the north more in general.<\/p>\n

Bonomi collects, in about 200 pages, a number of analyses and ideas, the latter adding even more value to a book written in a straightforward language that succeeds in explaining technical complexities, and thus presents us with a lively narration of the events.<\/p>\n

This work is a \u201cradical and patient investigation on the ongoing evolution of territories\u201d, writes Bonomi, who, further, asks himself many questions (such as what might happen to \u201ccommunity industriousness, which has become \u201cintermediate capitalism\u201d, in the future) yet does not claim to provide ready answers, only food for thought \u2013 such as, for instance, when discussing the implications of \u201curban industries\u201d that \u201cenhance four key spheres of social and human life: health, nature, living, knowing\u201d.<\/p>\n

Oltre le mura dell\u2019impresa<\/em> is not a book that should be read in a hurry (though it is very readable), but a work on which to slowly ponder \u2013 we might not agree with all it says, yet it is a must-read for all those who want to gain a better and deeper understanding of the evolution of the Italian social and productive system.<\/p>

Oltre le mura dell’impresa. Vivere, abitare, lavorare nelle piattaforme territoriali <\/em><\/strong>(Beyond the company walls. Living, dwelling and working in territorial platforms<\/em>)<\/strong><\/p>\n

Aldo Bonomi (curated by)<\/p>\n

DeriveApprodi, 2021<\/p>\n","protected":false},"excerpt":{"rendered":"

The latest book curated by Aldo Bonomi outlines a new productive and territorial asset that defies current notions \u00a0 Factories that are \u201cno longer factories\u201d, but production sites that seep into and pervade the territory, structuring its work and life. It is around this vision of reality that Oltre le mura dell’impresa. Vivere, abitare, lavorare […]<\/p>\n","protected":false},"author":9,"featured_media":92975,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[67,56],"tags":[],"class_list":["post-93012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-book-reviews","category-corporate-culture"],"acf":[],"yoast_head":"\nProducing in a different manner - Fondazione Pirelli<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/127.0.0.1\/en\/corporate-culture\/producing-in-a-different-manner\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Producing in a different manner - Fondazione Pirelli\" \/>\n<meta property=\"og:description\" content=\"The latest book curated by Aldo Bonomi outlines a new productive and territorial asset that defies current notions \u00a0 Factories that are \u201cno longer factories\u201d, but production sites that seep into and pervade the territory, structuring its work and life. 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