Corporate Culture Week 2011
Now in its tenth year, the Corporate Culture Week (from Monday 21st November to Monday 28th) organised by Museimpresa, once again offers a busy schedule for an interpretation, of the history of Italy through the cultural heritage of companies.
Fondazione Pirelli has organised two of the events: on Saturday 26th November the special opening of its historical archive and the exhibition Si va che è un incanto…, followed by a free guided tour of the Bicocca degli Arcimboldi and Hangarbicocca. Sunday 27th November, at the Spazio Oberdan, the filmfest Pirelli in 35 mm is to be held, organised jointly with the Fondazione Cineteca Italiana. Eleven films which demonstrate the influence of the idiom of film on Pirelli corporate communication.
During the week Fondazione Pirelli is also to take part in a series of meetings and debates aimed at investigating the importance of the archives and of corporate culture in company communication procedures.
To view the week’s events download the official programme for the initiative or visit www.museimpresa.com


Now in its tenth year, the Corporate Culture Week (from Monday 21st November to Monday 28th) organised by Museimpresa, once again offers a busy schedule for an interpretation, of the history of Italy through the cultural heritage of companies.
Fondazione Pirelli has organised two of the events: on Saturday 26th November the special opening of its historical archive and the exhibition Si va che è un incanto…, followed by a free guided tour of the Bicocca degli Arcimboldi and Hangarbicocca. Sunday 27th November, at the Spazio Oberdan, the filmfest Pirelli in 35 mm is to be held, organised jointly with the Fondazione Cineteca Italiana. Eleven films which demonstrate the influence of the idiom of film on Pirelli corporate communication.
During the week Fondazione Pirelli is also to take part in a series of meetings and debates aimed at investigating the importance of the archives and of corporate culture in company communication procedures.
To view the week’s events download the official programme for the initiative or visit www.museimpresa.com