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Federico Fellini, James Bond, and Jerry Lewis: Morando Morandini’s Reviews in Pirelli Magazine
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Federico Fellini, James Bond, and Jerry Lewis: Morando Morandini’s Reviews in Pirelli Magazine
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Winter and Pirelli. Documents, historic advertising campaigns and the ‘Pirelli’ magazine
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Winter and Pirelli. Documents, historic advertising campaigns and the ‘Pirelli’ magazine
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Cinema & History 2019-2020
History and objects
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Cinema & History 2019-2020
History and objects
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Stories of Pirelli-tyred Centaurs
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Stories of Pirelli-tyred Centaurs
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“Adess ghe capissaremm on quaicoss:
andemm a guardagh denter”

Now we will be able to understand something: let’s look into the matter

Ing. Luigi Emanueli 1883-1959

Corporate Culture

by Antonio Calabrò
Blog
Insights
Book reviews
14 January 2020
Italy is still a 'buy' not a 'sell', thanks to stubborn businesses that won't give up on growth
'Italy is a buy, not a sell.' Francesco Daveri and Gianmario Verona use stock market terms to illustrate their outlook for Italy's economy, ultimately claiming that, in spite of everything, our country is still a reliable investment.…
07 January 2020
The French drive to revitalise industrial tourism and initiatives by Italian companies in memory and innovation
Factories possess a memory that is surprisingly relevant. Italian businesses know this full well, which is why, nearly 20 years ago, a number of them got together to launch Museimpresa. The initiative, backed by Assolombarda and…
17 December 2019
The culture of Milan is worth 16 billion and reinforces its record quality of life: preparations underway for the Summit of cultural capital
The cultural and creative outlets of Milan make up 16 billion in added value, 10% of the country’s total, with 204,000 jobs in the sector. The total value of Lombardy is 25.4 billion, with 365,000…
10 December 2019
Green New Deal and social sustainability as part of a common commitment by Italian, German and French businesses
Businesses from the biggest European industrial nations have once again made a positive choice for the future: a stronger, more cohesive and more competitive Europe. And above all a Europe that is sustainable. These are…
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14 January 2020
Business culture and innovation in Southern Italy
The business landscape in the South of Italy offers many examples of innovative companies that are shattering its stereotype as a stagnant and backwards region   Lots of problems, but also lots of energy and…
07 January 2020
Good business culture through the generations
A study by the University of Urbino providing empirical evidence on the links between productions and entrepreneurship   Business is about more than just profit. It is a complex blend of feelings, emotions, every-day life,…
17 December 2019
Territorial business ethics
In a thesis, the story of what can happen when companies and the social environment find the right formula to grow together   An area that practices the ethics of business. It happens, and not…
09 December 2019
Knowledge to innovate
The governor of the Bank of Italy speaks once more about the relationships between teaching, innovation, finance and development   Innovate or perish. This increasingly appears to be the dilemma facing not just individual businesses…
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14 January 2020
Man vs. machine?
The interaction between innovation and human labour doesn't necessarily result in one triumphing over the other   Technological innovations and automation don't necessarily eliminate human labour, but they certainly reshape it. This should be a…
07 January 2020
Aware of present and future
A new book detailing humanity's journey through the evolution of technologies all the way to the pressing matters of today   The past and the future, stopping at the present along the way. Three things…
17 December 2019
Digital man?
A newly translated book discusses the relationship between artificial intelligence and the human condition Machines versus men. Machines at the service of men. Thinking machines. Living machines. The theme of the digitalization of processes (of…
09 December 2019
Humble leadership
Recently published in Italy, a book which seeks to outline a new approach to business management A truly wise man is humble. A true entrepreneur is always attentive to others and their teachings. These aren’t…
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Featured
In 1952 we were second in the world
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In 1952 we were second in the world
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Education

Pirelli Foundation Educational
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Historical Archive

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Documents
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Drawings and posters
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Featured

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Activities
Libraries
Stories from the World of Pirelli
The Pirelli Foundation
Prime Minister Giuseppe Conte’s Visit to Our Foundation and to the Pirelli Research & Development Centre
02.12.19
Events and guided tours
Industry is imagination. Creativity and Innovation: Great Names for Kartell and Pirelli Projects and Products
08.11.19
Events and guided tours
XVIII Settimana della Cultura d’Impresa (18th Corporate Culture Week): Guided Discovery Tours of the Pirelli Foundation
24.10.19
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Events and guided tours
XVIII Settimana della Cultura d’Impresa (18th Corporate Culture Week): Guided Discovery Tours of the Pirelli Foundation
24.10.19
Events and guided tours
Photo Bike Tour “Scatta la Bicocca!” The Pirelli Foundation at Archivi Aperti 2019
23.07.19
Events and guided tours
Special educational events
An Exceptional Team to “Team up with Books”
21.10.19
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Pirelli Libraries: A World of Books and Knowledge on the Foundation’s New Website
01.10.19
The Pirelli Foundation Library
Re-reading the past and present of a major multinational company. The books on the history of Pirelli now in the Library of the Foundation
15.09.19
Corporate Libraries
Pirelli Libraries: A Means to Welfare and Wellbeing
14.03.19
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Stories from the World of Pirelli
Federico Fellini, James Bond, and Jerry Lewis: Morando Morandini’s Reviews in Pirelli Magazine
17.05.18
Stories from the World of Pirelli
Pirelli and Sailing: A Long Sea Voyage
17.10.19
Stories from the World of Pirelli
Pirelli: Giving Tyre Dealers Their Say
03.10.19
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Publishing projects

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Industrial Humanism
Il Canto della fabbrica
Pirelli: Advertising with a Capital P
A Muse in the Wheels

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