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Pirelli, People, and Robots, Creating Tyres

Cinema & History – Training and refresher course for teachers 2017/2018

Thanks to the collaboration between the Pirelli Foundation, Fondazione ISEC and Fondazione Cineteca Italiana, the Cinema & History refresher course for teachers, which is now in its sixth edition, combines historical analysis and an in-depth examination of the present with workshop courses and film screenings.

After the first two lectures at Fondazione ISEC on contemporary geopolitical issues and the new frontiers of work, the course went to the heart of the debate on the various themes in a meeting at the Pirelli Headquarters. The teachers were welcomed into the auditorium inside the former cooling tower, where they retraced the history of the Milan-based company, looking at documents and pictures from the Pirelli Historical Archive, which has undergone great transformations since 1872.

To promote direct experience of today’s production systems, the professors were invited to visit the Modular Integrated Robotized System (Next MIRS) production plant in Bicocca. The MIRS robotic process and its second generation, Next MIRS, allows for the customisation and diversification of the product in order to meet market requirements. These include special ultra-high performance tyres required by prestige brands, and custom tyres with coloured sides, which could not be made – and would not be economically sustainable – using traditional production processes.

The course will continue over the coming weeks with the screening of the films King of the Belgians by Peter Brosens and Mum’s Wrong – Maman a tort by Marc Fitoussi at the Museo Interattivo del Cinema, with a lecture on global finance and the real economy, as well as Fondazione ISEC and Fondazione Cineteca Italiana workshops.

Cinema & History – Training and refresher course for teachers 2017/2018

Thanks to the collaboration between the Pirelli Foundation, Fondazione ISEC and Fondazione Cineteca Italiana, the Cinema & History refresher course for teachers, which is now in its sixth edition, combines historical analysis and an in-depth examination of the present with workshop courses and film screenings.

After the first two lectures at Fondazione ISEC on contemporary geopolitical issues and the new frontiers of work, the course went to the heart of the debate on the various themes in a meeting at the Pirelli Headquarters. The teachers were welcomed into the auditorium inside the former cooling tower, where they retraced the history of the Milan-based company, looking at documents and pictures from the Pirelli Historical Archive, which has undergone great transformations since 1872.

To promote direct experience of today’s production systems, the professors were invited to visit the Modular Integrated Robotized System (Next MIRS) production plant in Bicocca. The MIRS robotic process and its second generation, Next MIRS, allows for the customisation and diversification of the product in order to meet market requirements. These include special ultra-high performance tyres required by prestige brands, and custom tyres with coloured sides, which could not be made – and would not be economically sustainable – using traditional production processes.

The course will continue over the coming weeks with the screening of the films King of the Belgians by Peter Brosens and Mum’s Wrong – Maman a tort by Marc Fitoussi at the Museo Interattivo del Cinema, with a lecture on global finance and the real economy, as well as Fondazione ISEC and Fondazione Cineteca Italiana workshops.