The Pirelli Foundation is taking part in Coolest Projects Milano 2018 on Saturday 17 November. The international project is promoted by the CoderDojo Foundation and gives young people an opportunity to show their inventions in the world of digital creativity.
The Pirelli Foundation and the company’s Research and Development Department will be presenting Pirelli Foundation Educational and Pirelli Cyber projects with a special talk in the inspiration area.
For more than 145 years, Pirelli has been at the forefront of scientific and technical research and it has recently launched its Cyber Technologies project.
Ever since 2005, Cyber Tyres have gradually revealed their enormous potential, and smart solutions designed to achieve maximum integration between tyre, car, and driver have recently been unveiled. These solutions create direct interaction between the driver and the car by means of a sensor placed inside the tyre. This provides important information on the state of the tyre itself, thus turning it into a digital product that can effectively meet the needs of future mobility. It can also detect dangerous conditions in real time while driving, thus helping prevent accidents.
Road safety and technological innovation are important issues that are also dealt with by the Pirelli Foundation through its educational activities, which are offered each year to students of various ages. Teaching programmes are carried out at the Foundation, but also at the Research and Development Department, in the chemistry and physics labs, in the Next MIRS plant, and at the Industrial Centre in Settimo Torinese, introducing young people to the world of work and to its digital transformation.
Among the various courses, “Tyre Chemistry”, “A Journey to Discover Tyres”, and “Mechanical Eyes, Digital Robots, and Music for the Factory of the Future” show young people the various stages involved in the manufacture of a tyre, from the ingredients used to make the compound through to the creation of the tread pattern, the tests to which tyres are subjected, and automated manufacturing systems.
They are taken on a journey through the documents in the company’s Historical Archive, from the first factory through to the latest technological achievements, such as the Cyber Tyre. Through over a century and a half of research and innovation and into the digital era.