Drawings and posters

Hundreds of original studies, sketches and drawings commissioned from the 1910s to the 1960s from famous artists, illustrators, and designers for advertisements, to celebrate objectives achieved and to illustrate Pirelli magazine. The most important artists include such names as Alberto Bianchi, Fulvio Bianconi, Giuseppe Cappadonia, Renato Guttuso, Bob Noorda, Riccardo Manzi and Giorgio Tabet. Together with the original works there are also thousands of advertisements printed in the 1950s and 1960s, with posters, catalogues, folders, and window displays.