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New technologies and old organisations

Book published that explores ways of adapting production methods to change across a range of areas

 

Organisations are undergoing an unprecedented transformation. Generative artificial intelligence, accelerating technology and environmental instability are making it increasingly clear that the hierarchical, bureaucratic and linear models of the past are no longer sufficient. This observation is gaining traction and implies a shift in production and work culture that must be fully understood and put into practice,  starting with a thorough analysis of the current situation in order to build differently organised production structures.

This is what ‘Comprendere le organizzazioni. Neuroscienze, AI e modelli organizzativi per lavorare in modo nuovo’ (Understanding organisations: neuroscience, AI and organisational models for working in new ways), a recently published book by Riccardo Bubbio and Arianna Cataldo, attempts to outline.

The book begins with the provocative observation  that companies today are still organised along hierarchical and bureaucratic lines, much like the Roman legions. So what can be done? Drawing on insights from neuroscience, the authors suggest a possible way forward.

Neuroscience does indeed offer an explanation for this phenomenon:  the human mind seeks security, well-being and meaning. In times of great change, people tend to fear the unknown and retreat into their comfort zones. Building on these two points, the authors go on to outline new organisational models that are agile, distributed and based on trust, autonomy and creativity. These models make it possible to reconcile established habits with modern challenges by focusing on what really matters: a sort of ‘organisational happiness’.

The book brings together testimonials, experiences, examples and practical tools. It begins by focusing on the theme of ‘From machine to organism: a paradigm shift’, before moving on to explore the need to enhance people’s wellbeing and intergenerational relationships within the workplace. It also considers the need to identify different forms of wellbeing and to harmonise new technologies with organisations. Consequently, it discusses the creation of ‘hybrid teams’ capable of managing complex and constantly changing situations.

Riccardo Bubbio and Arianna Cataldo’s work is the kind of book that sparks debate and encourages reflection.

Comprendere le organizzazioni. Neuroscienze, AI e modelli organizzativi per lavorare in modo nuovo

Riccardo Bubbio and Arianna Cataldo

Franco Angeli, 2026

New technologies and old organisations
New technologies and old organisations

Book published that explores ways of adapting production methods to change across a range of areas

 

Organisations are undergoing an unprecedented transformation. Generative artificial intelligence, accelerating technology and environmental instability are making it increasingly clear that the hierarchical, bureaucratic and linear models of the past are no longer sufficient. This observation is gaining traction and implies a shift in production and work culture that must be fully understood and put into practice,  starting with a thorough analysis of the current situation in order to build differently organised production structures.

This is what ‘Comprendere le organizzazioni. Neuroscienze, AI e modelli organizzativi per lavorare in modo nuovo’ (Understanding organisations: neuroscience, AI and organisational models for working in new ways), a recently published book by Riccardo Bubbio and Arianna Cataldo, attempts to outline.

The book begins with the provocative observation  that companies today are still organised along hierarchical and bureaucratic lines, much like the Roman legions. So what can be done? Drawing on insights from neuroscience, the authors suggest a possible way forward.

Neuroscience does indeed offer an explanation for this phenomenon:  the human mind seeks security, well-being and meaning. In times of great change, people tend to fear the unknown and retreat into their comfort zones. Building on these two points, the authors go on to outline new organisational models that are agile, distributed and based on trust, autonomy and creativity. These models make it possible to reconcile established habits with modern challenges by focusing on what really matters: a sort of ‘organisational happiness’.

The book brings together testimonials, experiences, examples and practical tools. It begins by focusing on the theme of ‘From machine to organism: a paradigm shift’, before moving on to explore the need to enhance people’s wellbeing and intergenerational relationships within the workplace. It also considers the need to identify different forms of wellbeing and to harmonise new technologies with organisations. Consequently, it discusses the creation of ‘hybrid teams’ capable of managing complex and constantly changing situations.

Riccardo Bubbio and Arianna Cataldo’s work is the kind of book that sparks debate and encourages reflection.

Comprendere le organizzazioni. Neuroscienze, AI e modelli organizzativi per lavorare in modo nuovo

Riccardo Bubbio and Arianna Cataldo

Franco Angeli, 2026

Where culture (including corporate culture) is fostered

The latest Censis report on museums highlights new forms of cultural expression in which production organisations play a significant role

Culture takes on diverse and ever-changing forms, and cultural venues must adapt in line with the evolving needs of their purpose. It is a journey that touches on virtually all the cultural spheres that characterise the country today, including museums. These are becoming places not only for the conservation and transmission of heritage, whether historical or artistic, but also spaces in which cultural expression in its various forms can flourish. It is therefore a broader social function that complements the traditional tasks of the museum system. Incidentally, this role also applies to organisations that seek to tell their own stories through museums and archives. These organisations are playing an increasingly significant role within the national museum system. More generally, however, cultural venues are becoming spaces for experience, well-being, participation, and engagement with the local area.

These themes form the basis of ‘Musei di vetro’ (Museums of glass), a report compiled by Censis and presented a few days ago. The survey shows that a large proportion of Italians (43%) still regard the preservation and protection of artistic heritage as the primary purpose of museums. However, a further 34.9% recognise above all its role in education and the transmission of knowledge. However, what matters most, as revealed by the Censis research, is the sense of personal growth and the opportunities that visiting museums brings.  89% of Italians believe that spending money on cultural experiences is more important than buying luxury goods, while 86.7% think that improving their cultural knowledge could boost their career prospects. Furthermore, 83.5% consider culture to be essential in shaping their identity.

Education and culture, then, and personal growth in every respect, including in the context of work. It is this combination of work and entrepreneurial ingenuity that has long been most vividly expressed in corporate museums. And the Censis report captures this effectively. Admittedly, most people have not yet visited one of these establishments, but 87.4% see corporate museums as a means of preserving a region’s memory and identity. A similar proportion believes that they can effectively showcase Italian expertise, whilst around 80% are used to pass on skills and trades to younger generations.

This is a culture of craftsmanship and entrepreneurial ingenuity, a tangible regional and community heritage that is not gathering dust, but is alive and well. This living legacy is essential for development, even today, and appears to be present in the museums described by Censis. The report states:  ‘Today, the corporate museum serves to cement the brand’s identity and anchor it to the local area and community, not least through proactive corporate social responsibility initiatives.’ And further:  ‘The present-day corporate museum is a strategic space that straddles the worlds of culture and industrial production. It plays an increasingly central role in shaping shared identities and values within a society that is ever more keen to rediscover some of the long-hidden threads of the country’s recent history.’

Musei di vetro. Il nuovo rapporto degli italiani con i luoghi della cultura (Italians’ new relationship with cultural sites)

Various authors

Censis, 2026

Where culture (including corporate culture) is fostered
Where culture (including corporate culture) is fostered

The latest Censis report on museums highlights new forms of cultural expression in which production organisations play a significant role

Culture takes on diverse and ever-changing forms, and cultural venues must adapt in line with the evolving needs of their purpose. It is a journey that touches on virtually all the cultural spheres that characterise the country today, including museums. These are becoming places not only for the conservation and transmission of heritage, whether historical or artistic, but also spaces in which cultural expression in its various forms can flourish. It is therefore a broader social function that complements the traditional tasks of the museum system. Incidentally, this role also applies to organisations that seek to tell their own stories through museums and archives. These organisations are playing an increasingly significant role within the national museum system. More generally, however, cultural venues are becoming spaces for experience, well-being, participation, and engagement with the local area.

These themes form the basis of ‘Musei di vetro’ (Museums of glass), a report compiled by Censis and presented a few days ago. The survey shows that a large proportion of Italians (43%) still regard the preservation and protection of artistic heritage as the primary purpose of museums. However, a further 34.9% recognise above all its role in education and the transmission of knowledge. However, what matters most, as revealed by the Censis research, is the sense of personal growth and the opportunities that visiting museums brings.  89% of Italians believe that spending money on cultural experiences is more important than buying luxury goods, while 86.7% think that improving their cultural knowledge could boost their career prospects. Furthermore, 83.5% consider culture to be essential in shaping their identity.

Education and culture, then, and personal growth in every respect, including in the context of work. It is this combination of work and entrepreneurial ingenuity that has long been most vividly expressed in corporate museums. And the Censis report captures this effectively. Admittedly, most people have not yet visited one of these establishments, but 87.4% see corporate museums as a means of preserving a region’s memory and identity. A similar proportion believes that they can effectively showcase Italian expertise, whilst around 80% are used to pass on skills and trades to younger generations.

This is a culture of craftsmanship and entrepreneurial ingenuity, a tangible regional and community heritage that is not gathering dust, but is alive and well. This living legacy is essential for development, even today, and appears to be present in the museums described by Censis. The report states:  ‘Today, the corporate museum serves to cement the brand’s identity and anchor it to the local area and community, not least through proactive corporate social responsibility initiatives.’ And further:  ‘The present-day corporate museum is a strategic space that straddles the worlds of culture and industrial production. It plays an increasingly central role in shaping shared identities and values within a society that is ever more keen to rediscover some of the long-hidden threads of the country’s recent history.’

Musei di vetro. Il nuovo rapporto degli italiani con i luoghi della cultura (Italians’ new relationship with cultural sites)

Various authors

Censis, 2026

A discussion on longevity and how to prevent ageing societies, such as Italy’s, from becoming stagnant and penalising their young

A snapshot of contemporary Italy, as revealed by a range of demographic and financial data, shows an Italy of elderly people who are, in many cases, well-off and well-educated, and of young people who feel uncertain about their future and are increasingly leaving, albeit reluctantly, in search of better working and living conditions. And it reveals a country which, whilst rightly celebrating the Republic’s 80th anniversary and its achievements in terms of democracy, development and prosperity (all reasons to be proud, whilst appreciating the values and essence of that ‘gentle patriotism’ we discussed in last week’s blog), cannot help but be concerned about the social and economic clouds gathering on the horizon.

Firstly, let’s consider the growing wealth gap between generations, particularly with regard to property ownership and savings invested in financial assets. Bankitalia has expressed concern over the ‘widening generational gap’ (Il Sole 24 Ore, 31 May), as highlighted in Governor Panetta’s report. Between 1991 and 2022, the proportion of wealth held by older households increased to 32%, while that held by younger households decreased to 4%. This has significant implications for the economy and the distribution of resources.

At the end of 2025, household net wealth stood at 12,326 billion, equivalent to 8.5 times disposable income, up from 8.3 times in 2024.

Where will all that money end up? The Bank of Italy refers to a significant intergenerational transfer: the elderly will die and the young will inherit, which will have major implications for economic behaviour.

As we know, families have traditionally acted as a social safety net for younger generations entering the labour market later than before, who are now facing serious difficulties buying or renting a home and covering the costs of daily life.  How will they behave as heirs?

An important issue to address is  how we can channel savings into productive activities within the Italian economy. Another issue to consider is how we can address the problems caused by large-scale investment in first and second homes in a country where young people need housing.

This phenomenon is at the heart of the issue of limited social mobility in Italy. The favourable tax treatment of inherited assets does not encourage social dynamism or initiative.  Generations of heirs and trust funders have historically shown little interest in profit from business investment and a great deal of interest in unearned income. In other words, Italy risks intensifying social rigidities in the short term.

This longevity, the increase in life expectancy (to 81 years for men and over 85 years for women), raises issues that are far from trivial. There is a need for assistance, care and healthcare support for elderly people who are unable to look after themselves, as well as for those who are ill. But there is also a need for the involvement of one or more generations of former workers in the general interests of the community, as many of them do not want to feel useless or excluded from productive and social processes.

Why not use those skills to provide training for the younger generation within the company? Provide opportunities and incentives so that their professional skills can be put to good use across all social initiatives in the third sector. Sodalitas, an association of former managers affiliated with Assolombarda, offers a number of recommendations in this regard. Should we open the doors of universities even wider so that older generations do not suffer unduly from the digital divide imposed by the transformations of the digital economy when they return to study?

The social and political dimension is significant. What should be done about the elderly, particularly in large urban and metropolitan areas, to prevent their growing isolation, exacerbated by a sense of uselessness, and the resulting social and political divisions, including in terms of their active or passive participation in political life, even if only through voting?

Italy cannot afford such a massive waste of resources. It is in the midst of a demographic freeze and facing serious shortages of the professional skills and capabilities essential to boosting its productivity.

Therefore, it is worth taking this discussion further and exploring the idea of a genuine intergenerational pact. This could have a significant impact within companies, through initiatives such as mentoring, training, job shadowing, sharing experience and extending employment relationships (including part-time contracts). It could also have an impact in preserving heritage and public assets, managing archives and protecting the environment and historical heritage.

For a well-balanced democratic society, teachers must be able to pass on knowledge effectively (AI alone is not enough). Older people know what they’re doing,  and young people understand things that are a mystery to older people, starting with the use of AI.  Older people have the strength of memory and experience,  while young people have skills in new technologies.  Why not  combine these to create a cross-pollination of ideas?

‘The demographic challenge:  universities are gearing up.  In 20 years’ time, the number of 19-year-olds will be 37 per cent lower,’ reports an investigation by Il Giorno (24 May). Discussing the rise in training courses for workers, the article states that ‘the future lies in lifelong learning’. And yet, as mentioned in the blog post of 4 May, the number of people over the age of 40 returning to university is already on the rise.

The whole world is in flux. The financial sector is also taking note, with proposals for the prudent investment of savings specifically linked to longevity.

The average age continues to rise, and according to demographers, this trend is set to continue.  While we cannot add days to our lives, we can add life to our days, and we now know that this life can be very active, fulfilling, socially useful and productive. This is a major political and cultural challenge.

It is true that we have ageing leaders in Italy and across Europe, in both politics and business. The generational transition that is already underway is proving to be no easy task. Older people have a sense of history and claim to feel a responsibility to shape the future, but they are often reluctant to stake their future on it. Instead, they focus on the present in the hope that it will last a long time.

This is also a subject worth reflecting on, without resorting to simplistic generalisations or prejudices. We should reflect  on the  relationship between age and responsibility, the meaning of history,  our ability to look to the future,  and the so-called ‘future of memory’. This calls for older people who can serve as mentors of experience and life, and as wise advisers, and for young people who are capable of working towards a better social and political situation.

(photo Getty Images)

A discussion on longevity and how to prevent ageing societies,  such as Italy’s, from becoming stagnant and penalising their young
A discussion on longevity and how to prevent ageing societies,  such as Italy’s, from becoming stagnant and penalising their young

A snapshot of contemporary Italy, as revealed by a range of demographic and financial data, shows an Italy of elderly people who are, in many cases, well-off and well-educated, and of young people who feel uncertain about their future and are increasingly leaving, albeit reluctantly, in search of better working and living conditions. And it reveals a country which, whilst rightly celebrating the Republic’s 80th anniversary and its achievements in terms of democracy, development and prosperity (all reasons to be proud, whilst appreciating the values and essence of that ‘gentle patriotism’ we discussed in last week’s blog), cannot help but be concerned about the social and economic clouds gathering on the horizon.

Firstly, let’s consider the growing wealth gap between generations, particularly with regard to property ownership and savings invested in financial assets. Bankitalia has expressed concern over the ‘widening generational gap’ (Il Sole 24 Ore, 31 May), as highlighted in Governor Panetta’s report. Between 1991 and 2022, the proportion of wealth held by older households increased to 32%, while that held by younger households decreased to 4%. This has significant implications for the economy and the distribution of resources.

At the end of 2025, household net wealth stood at 12,326 billion, equivalent to 8.5 times disposable income, up from 8.3 times in 2024.

Where will all that money end up? The Bank of Italy refers to a significant intergenerational transfer: the elderly will die and the young will inherit, which will have major implications for economic behaviour.

As we know, families have traditionally acted as a social safety net for younger generations entering the labour market later than before, who are now facing serious difficulties buying or renting a home and covering the costs of daily life.  How will they behave as heirs?

An important issue to address is  how we can channel savings into productive activities within the Italian economy. Another issue to consider is how we can address the problems caused by large-scale investment in first and second homes in a country where young people need housing.

This phenomenon is at the heart of the issue of limited social mobility in Italy. The favourable tax treatment of inherited assets does not encourage social dynamism or initiative.  Generations of heirs and trust funders have historically shown little interest in profit from business investment and a great deal of interest in unearned income. In other words, Italy risks intensifying social rigidities in the short term.

This longevity, the increase in life expectancy (to 81 years for men and over 85 years for women), raises issues that are far from trivial. There is a need for assistance, care and healthcare support for elderly people who are unable to look after themselves, as well as for those who are ill. But there is also a need for the involvement of one or more generations of former workers in the general interests of the community, as many of them do not want to feel useless or excluded from productive and social processes.

Why not use those skills to provide training for the younger generation within the company? Provide opportunities and incentives so that their professional skills can be put to good use across all social initiatives in the third sector. Sodalitas, an association of former managers affiliated with Assolombarda, offers a number of recommendations in this regard. Should we open the doors of universities even wider so that older generations do not suffer unduly from the digital divide imposed by the transformations of the digital economy when they return to study?

The social and political dimension is significant. What should be done about the elderly, particularly in large urban and metropolitan areas, to prevent their growing isolation, exacerbated by a sense of uselessness, and the resulting social and political divisions, including in terms of their active or passive participation in political life, even if only through voting?

Italy cannot afford such a massive waste of resources. It is in the midst of a demographic freeze and facing serious shortages of the professional skills and capabilities essential to boosting its productivity.

Therefore, it is worth taking this discussion further and exploring the idea of a genuine intergenerational pact. This could have a significant impact within companies, through initiatives such as mentoring, training, job shadowing, sharing experience and extending employment relationships (including part-time contracts). It could also have an impact in preserving heritage and public assets, managing archives and protecting the environment and historical heritage.

For a well-balanced democratic society, teachers must be able to pass on knowledge effectively (AI alone is not enough). Older people know what they’re doing,  and young people understand things that are a mystery to older people, starting with the use of AI.  Older people have the strength of memory and experience,  while young people have skills in new technologies.  Why not  combine these to create a cross-pollination of ideas?

‘The demographic challenge:  universities are gearing up.  In 20 years’ time, the number of 19-year-olds will be 37 per cent lower,’ reports an investigation by Il Giorno (24 May). Discussing the rise in training courses for workers, the article states that ‘the future lies in lifelong learning’. And yet, as mentioned in the blog post of 4 May, the number of people over the age of 40 returning to university is already on the rise.

The whole world is in flux. The financial sector is also taking note, with proposals for the prudent investment of savings specifically linked to longevity.

The average age continues to rise, and according to demographers, this trend is set to continue.  While we cannot add days to our lives, we can add life to our days, and we now know that this life can be very active, fulfilling, socially useful and productive. This is a major political and cultural challenge.

It is true that we have ageing leaders in Italy and across Europe, in both politics and business. The generational transition that is already underway is proving to be no easy task. Older people have a sense of history and claim to feel a responsibility to shape the future, but they are often reluctant to stake their future on it. Instead, they focus on the present in the hope that it will last a long time.

This is also a subject worth reflecting on, without resorting to simplistic generalisations or prejudices. We should reflect  on the  relationship between age and responsibility, the meaning of history,  our ability to look to the future,  and the so-called ‘future of memory’. This calls for older people who can serve as mentors of experience and life, and as wise advisers, and for young people who are capable of working towards a better social and political situation.

(photo Getty Images)

‘Gentle patriotism’ and political choices to reinvigorate industry, science and culture

‘Gentle patriotism’ is the theme of Symbola’s summer seminar, taking place in Mantua from 11 to 13 June, which will explore ‘Identity, community and the soft economy in an age of division’. And it is precisely the adjective, ‘gentle’, that captures the political significance of a wide-ranging reflection on Italy’s future. Over the course of the seminar, the critical reflection will broaden to include considerations on Europe and the political, cultural and social values of the region we now refer to as the West. This region is characterised by the historical coexistence of liberal democracy, the market economy and the welfare state, which have not always been without tension. Together, they embody freedom, innovative enterprise and social solidarity.

The wider Western world – Europe and America – is now in crisis.  This patriotism is rooted in the values of the French Revolution (the ‘Declaration of the Rights of Man and of the Citizen’) and, more broadly, the Enlightenment. It is also evident in the United States Declaration of Independence, which was deeply influenced by the cultural tensions of 18th-century Europe. In certain passages, it was also influenced by the writings of Neapolitan Enlightenment philosophers, beginning with Gaetano Filangieri. We owe the concept of the ‘right to the pursuit of happiness’ to him. The ‘fundamental purpose of a just state is to guarantee the happiness and well-being of its citizens through good laws’. We shall encounter him again a few years later in the pages of the US Constitution, through the impetus of Benjamin Franklin. This is just one of the many cultural links between Europe and the US.

Our constitutions are a continuation and update of them.

‘Gentle patriotism’, then,  not aggressive. In fact, it is imbued with civic virtues and a sense of responsibility towards the community, which can be understood as the fatherland (patriotism deriving from the Greek word for fatherland, ‘patris’) of origins, shared memories, and founding values. It is a political value (the polis as a sense of belonging) that is not closed and  is inclusive. This is a far cry from the kind of nationalism inspired by the belief in the supremacy of one nation over others. This belief marked some of the darkest chapters of history between the 19th and 20th centuries, and it continues to exert a pernicious influence even today, lying at the heart of the current geopolitical tensions.

Those who experience contemporary history first-hand are unable to grasp all its intricacies or understand the extent of its divisions. In Italy, however, alongside sluggish growth and a full-blown crisis affecting entire industrial sectors, such as automotive and household appliances, as well as more general fears of ongoing ‘deindustrialisation’ (a concern also expressed by Confindustria) it is worth noting the growth in exports and successes in certain strategic sectors such as  mechatronics, pharmaceuticals, advanced chemistry and aerospace. These are useful tools for developing a new and improved industrial policy in Italy and Europe.
Can productivity and competitiveness be ‘patriotic values’?  This is certainly true of research, employment and social cohesion, all of which Symbola has long demonstrated to be vital for the growth of businesses and productive regions.

The connection between the words ‘patriotism’ and ‘gentle’ can be traced back to a discussion between Carlo Azeglio Ciampi, the President of the Republic, and Ermete Realacci, the president of Symbola in the  early 2000s. Meanwhile, at the Quirinale, preparations were underway for the 150th anniversary celebrations of the Unification of Italy on 17 March 2011. This included a fresh look at the Italian national anthem. There was a series of conferences and studies. And a look back at the origins of the Italian flag. There is also a critical reflection on the concept of ‘fatherland’ — a set of values pertaining to the entire national community that cannot be subject to distortion, but rather point to a ‘shared history’, with all its glories and dark shadows. The controversy over the ‘death of the fatherland’ is still resonating, an event that was experienced with deep sorrow by many Italians following the flight of King Victor Emmanuel III and the court from Rome to Brindisi to avoid the risks of Nazi occupation. This left the army in disarray and Italy without a government.

To his credit, Ciampi revived the concept of the fatherland  and making it one of the key points for reflection on the unification of Italy. And what about the ‘gentle’?  It evokes Italy’s long history, culture and beauty, as well as the diversity of its landscapes and environments. It is a set of ethical and civic values that encompasses dialogue, hospitality and a welcoming atmosphere. It is a value system that promotes hard work and an open, dialogical and inclusive identity. In short, Italy doing what’s best for Italy.

It is a form of patriotism with deep cultural and literary roots. Poets and writers who inspired the Risorgimento, including Dante, Petrarch, Guicciardini, Alfieri, Foscolo and Manzoni. And Verdi, his melodrama was the soundtrack to Italy’s development and the consolidation of the unified nation’s political significance and patriotism.

Next consider the Italians who had a strong sense of identity.  In the trenches of the First World War, Sardinian shepherds, Sicilian labourers, mountain folk from the Apennines and the Alpine valleys, and farmers from the Po Valley were all together. They shared a common language, which they had learned through the officers’ orders and the harsh realities of war (read Lussu’s accounts to get an idea of what it was like). And during the Fascist era, the rhetoric was of an Italian supremacy rooted in the Roman legacy. And above all, with the radical economic and social changes of the post-war period and the large-scale migration from the countryside in the South to the factories in the North.

It is precisely in the factory that one learns to be both a worker and a citizen, experiencing the harshness of toil and conflict first-hand. Work and values. But here it is, too: the comfort of a state of human and social well-being which, despite everything, is growing and spreading across most of the country.

‘We are history’, as Francesco De Gregori rightly says. And we are an Italy in the midst of transformation, a flexible nation that adapts to change and, indeed, smooths out its rough edges and hones away its rough spots.

How, then, can we speak today of our gentle patriotism, in such a difficult time of division, tension, conflict and war?

Perhaps by highlighting the patriotic spirit of industry and enterprise. For example, Angelo Costa, president of Confindustria, and Giuseppe Di Vittorio, secretary of the CGIL, agreed immediately after the end of the war that ‘we should rebuild the factories first, and then the homes’. And that attitude of ‘doing, doing well and doing good’, which characterises the inclination to ‘produce beautiful things that the world loves, in the shadow of the bell towers’ (lest we forget the lesson of Carlo M. Cipolla). Many companies have now embedded a commitment to environmental, social and economic sustainability in their corporate culture and production models to the extent that it has become a competitive advantage in international markets, as evidenced by international financial indices which rate the ESG performance of leading Italian companies positively in terms of environmental, social and governance factors.

You only need to take an imaginary ‘journey through Italy’ to find further clear evidence of this. To consider more recent events, the work of Carlin Petrini with Slow Food, commemorated at his funeral on Saturday at the University of Pollenzo, offers an important example for Italy and the Mediterranean region, serving as a lesson in the ethical, social and ecological issues at stake when it comes to food quality and sustainability. Similarly, the President of the Republic, Sergio Mattarella, paid a far from rhetorical tribute on the 34th anniversary of the deaths of Giovanni Falcone and Paolo Borsellino (23 May). The fight against the Mafia remains as relevant as ever. As for the patriotism we are so proud of, the Mafia clans are powerful and well-protected enemies.

The ‘Journey Through Italy’ continues to highlight the doctors and nurses who worked tirelessly during the pandemic, our soldiers on challenging peacekeeping missions abroad, and the mayors who governed towns and cities, both large and small, amidst severe economic and social difficulties. It also highlights book fairs and festivals aimed at promoting literacy (Mantua, Pordenone, Turin, etc.).

Examples of this can be found by reading the news pages of newspapers, which discuss topics such as ‘gentle patriotism’ and the importance of defending the quality of information through intelligent investment. Other examples can be found in articles about researchers who rank highly in international scientific discovery rankings and teachers who continue to educate students about the meaning and roots of community life, not just literature, history and physics, in schools that receive less funding than those in other European countries.

A long list that goes beyond the propaganda of ‘Italians are good people’ and the ‘Belpaese’, instead focusing on the women and men who carry out their work with dedication and rigour in every professional, productive, and care-related role, despite everything. The ‘third sector’ and the voluntary sector provide constant evidence of this. It is a list not to be forgotten.

In short, ‘gentle patriotism’ involves taking care of this country while playing a leading role in creating a better Europe. It is a concept that deserves to be embraced by the young people who deserve a brighter future than the ‘winter of our discontent’ that we are currently experiencing. The digital transition and AI, with a European twist (our languages, our values), form part of this context.

‘Gentle patriotism’ also means heeding Renzo Piano, who calls for the ‘mending’ of the environmental, social and civic rifts that are tearing cities apart, with their abandoned suburbs, and, by extension, the national fabric. That is what “mending” entails: a labour of attention and care,  a serious political commitment, a culture that Elio Vittorini wanted to be ‘useful’. Italy also possesses a form of soft power rooted in a sense of beauty, an appreciation of innovation, and civic virtues that can be harnessed, even in the toughest of times.

The closing words of Bertolt Brecht’s ‘Life of Galileo’ spring to mind. The scientist is in his room, alone, humiliated by the members of the Inquisition who have forced him to recant his scientific and astronomical theories and discoveries. A student enters  and asks: ‘Master, what is the night like?’. And on that terrible evening, filled with exhaustion, intellectual anguish and humiliation, Galileo replies: ‘Clear’. The night of science, intelligence and reason is, therefore, ‘clear’.

Gentle patriotism is able to see the ‘clear nights’, despite everything.

(photo Getty Images)

‘Gentle patriotism’ and political choices to reinvigorate industry, science and culture
‘Gentle patriotism’ and political choices to reinvigorate industry, science and culture

‘Gentle patriotism’ is the theme of Symbola’s summer seminar, taking place in Mantua from 11 to 13 June, which will explore ‘Identity, community and the soft economy in an age of division’. And it is precisely the adjective, ‘gentle’, that captures the political significance of a wide-ranging reflection on Italy’s future. Over the course of the seminar, the critical reflection will broaden to include considerations on Europe and the political, cultural and social values of the region we now refer to as the West. This region is characterised by the historical coexistence of liberal democracy, the market economy and the welfare state, which have not always been without tension. Together, they embody freedom, innovative enterprise and social solidarity.

The wider Western world – Europe and America – is now in crisis.  This patriotism is rooted in the values of the French Revolution (the ‘Declaration of the Rights of Man and of the Citizen’) and, more broadly, the Enlightenment. It is also evident in the United States Declaration of Independence, which was deeply influenced by the cultural tensions of 18th-century Europe. In certain passages, it was also influenced by the writings of Neapolitan Enlightenment philosophers, beginning with Gaetano Filangieri. We owe the concept of the ‘right to the pursuit of happiness’ to him. The ‘fundamental purpose of a just state is to guarantee the happiness and well-being of its citizens through good laws’. We shall encounter him again a few years later in the pages of the US Constitution, through the impetus of Benjamin Franklin. This is just one of the many cultural links between Europe and the US.

Our constitutions are a continuation and update of them.

‘Gentle patriotism’, then,  not aggressive. In fact, it is imbued with civic virtues and a sense of responsibility towards the community, which can be understood as the fatherland (patriotism deriving from the Greek word for fatherland, ‘patris’) of origins, shared memories, and founding values. It is a political value (the polis as a sense of belonging) that is not closed and  is inclusive. This is a far cry from the kind of nationalism inspired by the belief in the supremacy of one nation over others. This belief marked some of the darkest chapters of history between the 19th and 20th centuries, and it continues to exert a pernicious influence even today, lying at the heart of the current geopolitical tensions.

Those who experience contemporary history first-hand are unable to grasp all its intricacies or understand the extent of its divisions. In Italy, however, alongside sluggish growth and a full-blown crisis affecting entire industrial sectors, such as automotive and household appliances, as well as more general fears of ongoing ‘deindustrialisation’ (a concern also expressed by Confindustria) it is worth noting the growth in exports and successes in certain strategic sectors such as  mechatronics, pharmaceuticals, advanced chemistry and aerospace. These are useful tools for developing a new and improved industrial policy in Italy and Europe.
Can productivity and competitiveness be ‘patriotic values’?  This is certainly true of research, employment and social cohesion, all of which Symbola has long demonstrated to be vital for the growth of businesses and productive regions.

The connection between the words ‘patriotism’ and ‘gentle’ can be traced back to a discussion between Carlo Azeglio Ciampi, the President of the Republic, and Ermete Realacci, the president of Symbola in the  early 2000s. Meanwhile, at the Quirinale, preparations were underway for the 150th anniversary celebrations of the Unification of Italy on 17 March 2011. This included a fresh look at the Italian national anthem. There was a series of conferences and studies. And a look back at the origins of the Italian flag. There is also a critical reflection on the concept of ‘fatherland’ — a set of values pertaining to the entire national community that cannot be subject to distortion, but rather point to a ‘shared history’, with all its glories and dark shadows. The controversy over the ‘death of the fatherland’ is still resonating, an event that was experienced with deep sorrow by many Italians following the flight of King Victor Emmanuel III and the court from Rome to Brindisi to avoid the risks of Nazi occupation. This left the army in disarray and Italy without a government.

To his credit, Ciampi revived the concept of the fatherland  and making it one of the key points for reflection on the unification of Italy. And what about the ‘gentle’?  It evokes Italy’s long history, culture and beauty, as well as the diversity of its landscapes and environments. It is a set of ethical and civic values that encompasses dialogue, hospitality and a welcoming atmosphere. It is a value system that promotes hard work and an open, dialogical and inclusive identity. In short, Italy doing what’s best for Italy.

It is a form of patriotism with deep cultural and literary roots. Poets and writers who inspired the Risorgimento, including Dante, Petrarch, Guicciardini, Alfieri, Foscolo and Manzoni. And Verdi, his melodrama was the soundtrack to Italy’s development and the consolidation of the unified nation’s political significance and patriotism.

Next consider the Italians who had a strong sense of identity.  In the trenches of the First World War, Sardinian shepherds, Sicilian labourers, mountain folk from the Apennines and the Alpine valleys, and farmers from the Po Valley were all together. They shared a common language, which they had learned through the officers’ orders and the harsh realities of war (read Lussu’s accounts to get an idea of what it was like). And during the Fascist era, the rhetoric was of an Italian supremacy rooted in the Roman legacy. And above all, with the radical economic and social changes of the post-war period and the large-scale migration from the countryside in the South to the factories in the North.

It is precisely in the factory that one learns to be both a worker and a citizen, experiencing the harshness of toil and conflict first-hand. Work and values. But here it is, too: the comfort of a state of human and social well-being which, despite everything, is growing and spreading across most of the country.

‘We are history’, as Francesco De Gregori rightly says. And we are an Italy in the midst of transformation, a flexible nation that adapts to change and, indeed, smooths out its rough edges and hones away its rough spots.

How, then, can we speak today of our gentle patriotism, in such a difficult time of division, tension, conflict and war?

Perhaps by highlighting the patriotic spirit of industry and enterprise. For example, Angelo Costa, president of Confindustria, and Giuseppe Di Vittorio, secretary of the CGIL, agreed immediately after the end of the war that ‘we should rebuild the factories first, and then the homes’. And that attitude of ‘doing, doing well and doing good’, which characterises the inclination to ‘produce beautiful things that the world loves, in the shadow of the bell towers’ (lest we forget the lesson of Carlo M. Cipolla). Many companies have now embedded a commitment to environmental, social and economic sustainability in their corporate culture and production models to the extent that it has become a competitive advantage in international markets, as evidenced by international financial indices which rate the ESG performance of leading Italian companies positively in terms of environmental, social and governance factors.

You only need to take an imaginary ‘journey through Italy’ to find further clear evidence of this. To consider more recent events, the work of Carlin Petrini with Slow Food, commemorated at his funeral on Saturday at the University of Pollenzo, offers an important example for Italy and the Mediterranean region, serving as a lesson in the ethical, social and ecological issues at stake when it comes to food quality and sustainability. Similarly, the President of the Republic, Sergio Mattarella, paid a far from rhetorical tribute on the 34th anniversary of the deaths of Giovanni Falcone and Paolo Borsellino (23 May). The fight against the Mafia remains as relevant as ever. As for the patriotism we are so proud of, the Mafia clans are powerful and well-protected enemies.

The ‘Journey Through Italy’ continues to highlight the doctors and nurses who worked tirelessly during the pandemic, our soldiers on challenging peacekeeping missions abroad, and the mayors who governed towns and cities, both large and small, amidst severe economic and social difficulties. It also highlights book fairs and festivals aimed at promoting literacy (Mantua, Pordenone, Turin, etc.).

Examples of this can be found by reading the news pages of newspapers, which discuss topics such as ‘gentle patriotism’ and the importance of defending the quality of information through intelligent investment. Other examples can be found in articles about researchers who rank highly in international scientific discovery rankings and teachers who continue to educate students about the meaning and roots of community life, not just literature, history and physics, in schools that receive less funding than those in other European countries.

A long list that goes beyond the propaganda of ‘Italians are good people’ and the ‘Belpaese’, instead focusing on the women and men who carry out their work with dedication and rigour in every professional, productive, and care-related role, despite everything. The ‘third sector’ and the voluntary sector provide constant evidence of this. It is a list not to be forgotten.

In short, ‘gentle patriotism’ involves taking care of this country while playing a leading role in creating a better Europe. It is a concept that deserves to be embraced by the young people who deserve a brighter future than the ‘winter of our discontent’ that we are currently experiencing. The digital transition and AI, with a European twist (our languages, our values), form part of this context.

‘Gentle patriotism’ also means heeding Renzo Piano, who calls for the ‘mending’ of the environmental, social and civic rifts that are tearing cities apart, with their abandoned suburbs, and, by extension, the national fabric. That is what “mending” entails: a labour of attention and care,  a serious political commitment, a culture that Elio Vittorini wanted to be ‘useful’. Italy also possesses a form of soft power rooted in a sense of beauty, an appreciation of innovation, and civic virtues that can be harnessed, even in the toughest of times.

The closing words of Bertolt Brecht’s ‘Life of Galileo’ spring to mind. The scientist is in his room, alone, humiliated by the members of the Inquisition who have forced him to recant his scientific and astronomical theories and discoveries. A student enters  and asks: ‘Master, what is the night like?’. And on that terrible evening, filled with exhaustion, intellectual anguish and humiliation, Galileo replies: ‘Clear’. The night of science, intelligence and reason is, therefore, ‘clear’.

Gentle patriotism is able to see the ‘clear nights’, despite everything.

(photo Getty Images)

The importance of knowledge for a bright future

Five lessons, compiled in a recently published book, explore the significance of research and education

 

Investing in knowledge  is a task for institutions and businesses,  but on deeper reflection, it is a task for all of us. Knowledge is fostered not only through major national and international projects, but also through the desire of each individual to learn and understand. Knowledge for everyone, then. This issue also affects the economic and productive system,  and is a defining feature of any sound manufacturing culture.

Knowledge lies at the heart of Maria Chiara Carrozza’s thinking. A professor of bioengineering at the University of Milan-Bicocca, she has held research and leadership roles at numerous institutions. Her book, ‘Quanto vale la conoscenza.  Cinque lezioni per la ricerca del futuro’ (The value of knowledge. Five lessons for the future of research), has just been published.

In an era defined by artificial intelligence, global crises, and extraordinary scientific progress, Carrozza’s book encourages us to reflect on the significance of investing in research and knowledge in the present day. The answers provided draw on the author’s extensive experience as a researcher, manager, and influential figure within institutions.

The book is divided into five chapters:  the fundamental nature of research; the relationship between research, politics and institutions; the issues of talent and freedom; the importance of relationships; and education and training in the age of artificial intelligence. The book offers a thorough examination of the future of research as a public good and academic freedom. It also emphasises the importance of forward-looking policies that can attract talent and foster robust and inclusive knowledge ecosystems.

Education and a shared vision appear to be the two key concepts that Maria Chiara Carrozza puts forward in her book,  which should be read carefully, perhaps more than once.

 

Quanto vale la conoscenza. Cinque lezioni per la ricerca del futuro

Maria Chiara Carrozza

Egea, 2026

The importance of knowledge for a bright future
The importance of knowledge for a bright future

Five lessons, compiled in a recently published book, explore the significance of research and education

 

Investing in knowledge  is a task for institutions and businesses,  but on deeper reflection, it is a task for all of us. Knowledge is fostered not only through major national and international projects, but also through the desire of each individual to learn and understand. Knowledge for everyone, then. This issue also affects the economic and productive system,  and is a defining feature of any sound manufacturing culture.

Knowledge lies at the heart of Maria Chiara Carrozza’s thinking. A professor of bioengineering at the University of Milan-Bicocca, she has held research and leadership roles at numerous institutions. Her book, ‘Quanto vale la conoscenza.  Cinque lezioni per la ricerca del futuro’ (The value of knowledge. Five lessons for the future of research), has just been published.

In an era defined by artificial intelligence, global crises, and extraordinary scientific progress, Carrozza’s book encourages us to reflect on the significance of investing in research and knowledge in the present day. The answers provided draw on the author’s extensive experience as a researcher, manager, and influential figure within institutions.

The book is divided into five chapters:  the fundamental nature of research; the relationship between research, politics and institutions; the issues of talent and freedom; the importance of relationships; and education and training in the age of artificial intelligence. The book offers a thorough examination of the future of research as a public good and academic freedom. It also emphasises the importance of forward-looking policies that can attract talent and foster robust and inclusive knowledge ecosystems.

Education and a shared vision appear to be the two key concepts that Maria Chiara Carrozza puts forward in her book,  which should be read carefully, perhaps more than once.

 

Quanto vale la conoscenza. Cinque lezioni per la ricerca del futuro

Maria Chiara Carrozza

Egea, 2026

Technological humanity

A collection of research papers on the relationship between humans and digitalisation

 

Humans and the digitalisation of the world: a crucial showdown that will decide the future of social and economic systems. This showdown covers many aspects,  including the relationship between human capital and artificial intelligence, algorithmic ethics, individual centrality, digital and gender inclusion, and the impact of the digital revolution on work, democracy, the environment, education, and public administration.

These themes are explored in a series of analyses and research papers compiled as part of the Summer School programme, ‘La sfida umana nell’epoca della trasformazione digitale’ (The human challenge in the age of digital transformation), organised by the Prioritalia Foundation and the Institute of Advanced Studies on Women at the Pontifical Regina Apostolorum University. Topics include the relationship between human capital and AI, the centrality of the individual, digital and gender inclusion, the relationship between new technologies and digital citizenship, digital transformation in SMEs, the value of time and relationships, and rights in the age of technological abundance. It is a sort of comprehensive ‘guide’ to help us better understand and navigate the ever-changing world of technology.

This series of studies presents a mosaic of ideas, analyses and experiences that demonstrate how technology is, above all, a human challenge. It is an invitation to foster values such as awareness, responsibility and fairness in order to build a future in which innovation and ethics go hand in hand. Of course, it’s a question of technology, but it’s also a question of awareness and culture  — something that should matter to everyone.

La sfida umana nell’epoca della trasformazione digitale

Adele Ercolano, Filippo Salone (editors)

Summer School – Advanced Cultural Studies Programme, 2026

Technological humanity
Technological humanity

A collection of research papers on the relationship between humans and digitalisation

 

Humans and the digitalisation of the world: a crucial showdown that will decide the future of social and economic systems. This showdown covers many aspects,  including the relationship between human capital and artificial intelligence, algorithmic ethics, individual centrality, digital and gender inclusion, and the impact of the digital revolution on work, democracy, the environment, education, and public administration.

These themes are explored in a series of analyses and research papers compiled as part of the Summer School programme, ‘La sfida umana nell’epoca della trasformazione digitale’ (The human challenge in the age of digital transformation), organised by the Prioritalia Foundation and the Institute of Advanced Studies on Women at the Pontifical Regina Apostolorum University. Topics include the relationship between human capital and AI, the centrality of the individual, digital and gender inclusion, the relationship between new technologies and digital citizenship, digital transformation in SMEs, the value of time and relationships, and rights in the age of technological abundance. It is a sort of comprehensive ‘guide’ to help us better understand and navigate the ever-changing world of technology.

This series of studies presents a mosaic of ideas, analyses and experiences that demonstrate how technology is, above all, a human challenge. It is an invitation to foster values such as awareness, responsibility and fairness in order to build a future in which innovation and ethics go hand in hand. Of course, it’s a question of technology, but it’s also a question of awareness and culture  — something that should matter to everyone.

La sfida umana nell’epoca della trasformazione digitale

Adele Ercolano, Filippo Salone (editors)

Summer School – Advanced Cultural Studies Programme, 2026

Learning to work with ‘smart machines’

This accessible book brings together the guidance needed to use AI correctly

Smart machines. These are familiar challenges for humanity, yet they now feel closer at hand.  Almost looming.  And so, the very same humanity that has already weathered several industrial revolutions now finds itself grappling with a host of new questions. What skills are needed to work with artificial intelligence in a business? How is the concept of experience changing with Agentic AI? What tools do we have to cope with replacement anxiety? And what will be the rules of coexistence for this inevitable co-evolution of intelligences? These and other questions are successfully addressed in ‘Intelligenza’ (Intelligence), a book written by journalist Luca Tremolada and manager Silvia Zanella. It serves as a ‘guide’ to understanding that new ‘colleague’ in the office who is  quick-witted and has a high IQ. However, as the two authors explain, he doesn’t know the way to the canteen and doesn’t stop at the coffee machine.  Although he’s a know-it-all, he does occasionally make huge blunders.

In short, the book answers a question that encompasses all the others. What skills are needed to work with artificial intelligence? In the face of a technological revolution that is transforming processes, hierarchies and perhaps our very understanding of work and organisations, readers are encouraged to reconsider the concepts of experience, leadership and team management.
At heart, the message from Tremolada and Zanella is a simple one — but no less important for that. Although machines increase our ability to act, it is up to us to increase our ability to be:  to express opinions and judgements, interact with others and take responsibility. This is why we need the intelligence of being: a combination of critical thinking, emotions, flexibility, and collaborative working.  It brings together knowledge, skills, and personal qualities, restoring the full meaning of competence.
Co-authored by Luca Tremolada, who provides the technological and data analysis, and Silvia Zanella, who focuses on people, management and skills – this book is a must-read.

 

Intelligenza

Luca Tremolada, Silvia Zanella

Franco Angeli, 2026

Learning to work with ‘smart machines’
Learning to work with ‘smart machines’

This accessible book brings together the guidance needed to use AI correctly

Smart machines. These are familiar challenges for humanity, yet they now feel closer at hand.  Almost looming.  And so, the very same humanity that has already weathered several industrial revolutions now finds itself grappling with a host of new questions. What skills are needed to work with artificial intelligence in a business? How is the concept of experience changing with Agentic AI? What tools do we have to cope with replacement anxiety? And what will be the rules of coexistence for this inevitable co-evolution of intelligences? These and other questions are successfully addressed in ‘Intelligenza’ (Intelligence), a book written by journalist Luca Tremolada and manager Silvia Zanella. It serves as a ‘guide’ to understanding that new ‘colleague’ in the office who is  quick-witted and has a high IQ. However, as the two authors explain, he doesn’t know the way to the canteen and doesn’t stop at the coffee machine.  Although he’s a know-it-all, he does occasionally make huge blunders.

In short, the book answers a question that encompasses all the others. What skills are needed to work with artificial intelligence? In the face of a technological revolution that is transforming processes, hierarchies and perhaps our very understanding of work and organisations, readers are encouraged to reconsider the concepts of experience, leadership and team management.
At heart, the message from Tremolada and Zanella is a simple one — but no less important for that. Although machines increase our ability to act, it is up to us to increase our ability to be:  to express opinions and judgements, interact with others and take responsibility. This is why we need the intelligence of being: a combination of critical thinking, emotions, flexibility, and collaborative working.  It brings together knowledge, skills, and personal qualities, restoring the full meaning of competence.
Co-authored by Luca Tremolada, who provides the technological and data analysis, and Silvia Zanella, who focuses on people, management and skills – this book is a must-read.

 

Intelligenza

Luca Tremolada, Silvia Zanella

Franco Angeli, 2026

The many ways to tell the story of companies

An unconventional analysis of the promotion of corporate archives

 

History, but also corporate rhetoric. A thoughtful account of the past that continues and evolves in the present, but which must be approached with great care. There are now numerous significant analyses and studies on this subject. This reflects the many different ways in which a company’s story can be told and interpreted.

‘Di poeti, ingegneri, santi (e) imprenditori. Storia retorica del tecno-umanesimo industriale e l’utile eredità del patrimonio d’impresa’ (Of poets, engineers, saints (and) entrepreneurs. A rhetorical history of industrial techno-humanism and the valuable legacy of corporate heritage) – a recently published essay by Simone Dotto, a researcher at the University of Udine where he teaches History of Media and Media Archaeology – tackles the subject with a distinctive and undoubtedly original approach.

As Dotto himself explains, his research focuses on ‘the way in which heritage institutions contribute to the public narrative of Italian industrial history’. The case study examined in the research is that of the Olivetti archive and the exhibition policies of the exhibition  ‘A History of Innovation’ (2019). The study begins with an overview of Adriano Olivetti’s approach to industry, before moving on to a detailed analysis of the exhibition ‘A History of Innovation’. This is examined from multiple perspectives and viewed as ‘the construction of every narrative of the past as an interweaving of the politics of remembrance and oblivion’.

In his conclusions, Simone Dotto explains,  ‘Selecting machines, architectural sites, advertising posters or any other element deemed relevant to a company’s history in order to showcase their aesthetic qualities and artistic merit removes them from their intended context and incorporates them into the cultural heritage in the name of their “beauty”, whilst overlooking their social significance. However, if proponents of heritage marketing are right that history can be transformed into a strategic resource for ‘telling stories’, then it is equally true that history itself is made up of the stories that have been told. It is not only dates, names, and technological advances that shape the history of innovation, but also cultural representations and discourses.’

It is important to be aware of the conclusions of Simone Dotto’s research, even if you may not agree with them. His research is well worth reading carefully.

Di poeti, ingegneri, santi (e) imprenditori. Storia retorica del tecno-umanesimo industriale e l’utile eredità del patrimonio d’impresa

Simone Dotto

CLIONET – PER UN SENSO DEL TEMPO E DEI LUOGHI, number 10, year 2026

The many ways to tell the story of companies
The many ways to tell the story of companies

An unconventional analysis of the promotion of corporate archives

 

History, but also corporate rhetoric. A thoughtful account of the past that continues and evolves in the present, but which must be approached with great care. There are now numerous significant analyses and studies on this subject. This reflects the many different ways in which a company’s story can be told and interpreted.

‘Di poeti, ingegneri, santi (e) imprenditori. Storia retorica del tecno-umanesimo industriale e l’utile eredità del patrimonio d’impresa’ (Of poets, engineers, saints (and) entrepreneurs. A rhetorical history of industrial techno-humanism and the valuable legacy of corporate heritage) – a recently published essay by Simone Dotto, a researcher at the University of Udine where he teaches History of Media and Media Archaeology – tackles the subject with a distinctive and undoubtedly original approach.

As Dotto himself explains, his research focuses on ‘the way in which heritage institutions contribute to the public narrative of Italian industrial history’. The case study examined in the research is that of the Olivetti archive and the exhibition policies of the exhibition  ‘A History of Innovation’ (2019). The study begins with an overview of Adriano Olivetti’s approach to industry, before moving on to a detailed analysis of the exhibition ‘A History of Innovation’. This is examined from multiple perspectives and viewed as ‘the construction of every narrative of the past as an interweaving of the politics of remembrance and oblivion’.

In his conclusions, Simone Dotto explains,  ‘Selecting machines, architectural sites, advertising posters or any other element deemed relevant to a company’s history in order to showcase their aesthetic qualities and artistic merit removes them from their intended context and incorporates them into the cultural heritage in the name of their “beauty”, whilst overlooking their social significance. However, if proponents of heritage marketing are right that history can be transformed into a strategic resource for ‘telling stories’, then it is equally true that history itself is made up of the stories that have been told. It is not only dates, names, and technological advances that shape the history of innovation, but also cultural representations and discourses.’

It is important to be aware of the conclusions of Simone Dotto’s research, even if you may not agree with them. His research is well worth reading carefully.

Di poeti, ingegneri, santi (e) imprenditori. Storia retorica del tecno-umanesimo industriale e l’utile eredità del patrimonio d’impresa

Simone Dotto

CLIONET – PER UN SENSO DEL TEMPO E DEI LUOGHI, number 10, year 2026

Europe’s isolation and the conditions for regaining momentum on security and innovation

‘Loneliness does not stem from being alone, but from not being understood’, or, in other words, ‘from the inability to communicate the things that seem important to us’. Carl Gustav Jung’s observation comes to mind when rereading Mario Draghi’s words during his speech in Aachen on the occasion of receiving the Charlemagne Prize, one of Europe’s most prestigious awards. And they bear clear witness to the political situation in a Europe that is facing the collapse of the certainties that came with being an integral and secure part of a West built on the foundations of friendship, political and cultural harmony, and ties with the US. ‘For the first time, we are alone, together’.
“Alone, together’. This apparent oxymoron reveals the full gravity of a situation that touches on the key issues of current European politics: security, energy, new technologies, industrial policy and international relations. And it urgently calls for consistent political decisions.
In the solitude of his irony, Oscar Wilde could afford the bitter luxury of declaring that ‘the only possible company is one’s own’. A human condition that may have its advantages. A political condition, however, that is impossible.
‘Alone, together’ also has another meaning worth reflecting upon. The European Union is a home of diversity, where people have long been accustomed to exchange and dialogue. And in a world undergoing such rapid change, diversity ultimately becomes a source of strength to be harnessed.
Draghi is therefore right when, speaking once again from Aachen, before the throne that once belonged to Charlemagne, he urges Europe to finally take all the necessary steps to avoid being crushed in the vice-like grip of relations between Trump’s US and Xi’s China, both of which are tempted by a new G2 world order, having consigned the G7 and G8 to the dustbin of history.
His stark warning against isolation is a kind of echo, one imbued with far greater political significance, of that ‘whatever it takes’ with which, as President of the ECB, he saved the euro and thus the future of the EU economy from one of the most severe crises the single currency has ever faced. Draghi has entrusted this essay, with the bold, explicit title ‘ Compete or Disappear: Towards a New European Landscape’, to Rizzoli and it will be available in bookshops from the end of May.
The point is this: we must acknowledge that ‘a world that no longer exists is now a thing of the past’ (Marco Zatterin, La Stampa, 17 May). This refers to the world of bipolar equilibrium, the ‘NATO umbrella’ and the special Atlantic partnership of democracy, security and business. We must learn to navigate far more treacherous, dangerous and unknown waters.
Therefore, we must radically overhaul EU governance. This means saying goodbye to the constraints of unanimity and rigid bureaucracy, except on fundamental issues such as rights and freedoms, starting with economic rights and competition, and consequently, the single market that has finally been established. We should consider developing common policies and taking the lead with those countries that are ready to move forward in areas such as defence, technology, scientific research, training and industrial policy. This should start with a culture of ‘getting things done and doing them well’, as well as a high-quality industrial workforce with skills that rank among the best in the world, certainly far more capable than those in the US.
In short, Europe still has plenty of assets at its disposal with which to reclaim its position as a leading political and economic player. It is simply a matter of deciding to take on that role and moving away from sovereignty-driven policies and populism, as well as investing financial resources. But also those cultural, ethical and civic resources that can help forge a ‘European approach’ to artificial intelligence.
It is worth emphasising that Europe holds a leading position in these resources, as its history and current cultural landscape confirm. These resources can form a new, solid foundation for the revival of European civilisation and provide a point of reference for internationally significant public discourse and research, including political and social research.
Financial investment is key. Draghi urges at least 1.2 trillion euros of investment per year over a long period. The euro is a reliable currency and the EU has already proven that it is a trustworthy debtor.
The timing is not in our favour, however, as it is neither politically nor technologically convenient. However, there are universities, research centres and cutting-edge companies in major European cities whose collaboration in an effective industrial and cultural policy can promote growth, autonomy and, indeed, security.
Loneliness remains a risk. Good politics can provide solutions.
Another political dimension that can be leveraged is the relationships that the EU can build and strengthen independently of the G2 framework. The Mercosur agreements are a case in point, as are relations with Canada, Japan, South Korea and the Arab world.
In other words, the only way to resolve a political crisis is to make ambitious political decisions that look to the future. The decline of Europe is by no means inevitable.

(photo Getty Images)

Europe’s isolation and the conditions for regaining momentum on security and innovation
Europe’s isolation and the conditions for regaining momentum on security and innovation

‘Loneliness does not stem from being alone, but from not being understood’, or, in other words, ‘from the inability to communicate the things that seem important to us’. Carl Gustav Jung’s observation comes to mind when rereading Mario Draghi’s words during his speech in Aachen on the occasion of receiving the Charlemagne Prize, one of Europe’s most prestigious awards. And they bear clear witness to the political situation in a Europe that is facing the collapse of the certainties that came with being an integral and secure part of a West built on the foundations of friendship, political and cultural harmony, and ties with the US. ‘For the first time, we are alone, together’.
“Alone, together’. This apparent oxymoron reveals the full gravity of a situation that touches on the key issues of current European politics: security, energy, new technologies, industrial policy and international relations. And it urgently calls for consistent political decisions.
In the solitude of his irony, Oscar Wilde could afford the bitter luxury of declaring that ‘the only possible company is one’s own’. A human condition that may have its advantages. A political condition, however, that is impossible.
‘Alone, together’ also has another meaning worth reflecting upon. The European Union is a home of diversity, where people have long been accustomed to exchange and dialogue. And in a world undergoing such rapid change, diversity ultimately becomes a source of strength to be harnessed.
Draghi is therefore right when, speaking once again from Aachen, before the throne that once belonged to Charlemagne, he urges Europe to finally take all the necessary steps to avoid being crushed in the vice-like grip of relations between Trump’s US and Xi’s China, both of which are tempted by a new G2 world order, having consigned the G7 and G8 to the dustbin of history.
His stark warning against isolation is a kind of echo, one imbued with far greater political significance, of that ‘whatever it takes’ with which, as President of the ECB, he saved the euro and thus the future of the EU economy from one of the most severe crises the single currency has ever faced. Draghi has entrusted this essay, with the bold, explicit title ‘ Compete or Disappear: Towards a New European Landscape’, to Rizzoli and it will be available in bookshops from the end of May.
The point is this: we must acknowledge that ‘a world that no longer exists is now a thing of the past’ (Marco Zatterin, La Stampa, 17 May). This refers to the world of bipolar equilibrium, the ‘NATO umbrella’ and the special Atlantic partnership of democracy, security and business. We must learn to navigate far more treacherous, dangerous and unknown waters.
Therefore, we must radically overhaul EU governance. This means saying goodbye to the constraints of unanimity and rigid bureaucracy, except on fundamental issues such as rights and freedoms, starting with economic rights and competition, and consequently, the single market that has finally been established. We should consider developing common policies and taking the lead with those countries that are ready to move forward in areas such as defence, technology, scientific research, training and industrial policy. This should start with a culture of ‘getting things done and doing them well’, as well as a high-quality industrial workforce with skills that rank among the best in the world, certainly far more capable than those in the US.
In short, Europe still has plenty of assets at its disposal with which to reclaim its position as a leading political and economic player. It is simply a matter of deciding to take on that role and moving away from sovereignty-driven policies and populism, as well as investing financial resources. But also those cultural, ethical and civic resources that can help forge a ‘European approach’ to artificial intelligence.
It is worth emphasising that Europe holds a leading position in these resources, as its history and current cultural landscape confirm. These resources can form a new, solid foundation for the revival of European civilisation and provide a point of reference for internationally significant public discourse and research, including political and social research.
Financial investment is key. Draghi urges at least 1.2 trillion euros of investment per year over a long period. The euro is a reliable currency and the EU has already proven that it is a trustworthy debtor.
The timing is not in our favour, however, as it is neither politically nor technologically convenient. However, there are universities, research centres and cutting-edge companies in major European cities whose collaboration in an effective industrial and cultural policy can promote growth, autonomy and, indeed, security.
Loneliness remains a risk. Good politics can provide solutions.
Another political dimension that can be leveraged is the relationships that the EU can build and strengthen independently of the G2 framework. The Mercosur agreements are a case in point, as are relations with Canada, Japan, South Korea and the Arab world.
In other words, the only way to resolve a political crisis is to make ambitious political decisions that look to the future. The decline of Europe is by no means inevitable.

(photo Getty Images)

“A Stir of the Soul” on Track: The Book on Pirelli’s 500 Grands Prix at the Barcelona-Catalunya Circuit

A sweeping narrative in images and words spanning 75 years of Pirelli’s presence in Formula 1, portraying competition as an extreme laboratory of technology, decision-making, and corporate culture. “A Stir of the Soul. Pirelli’s 500 Grands Prix in the F1 World Championship”, curated by Fondazione Pirelli and published by Marsilio Arte, celebrates the milestone of Pirelli’s 500 Formula 1 World Championship Grands Prix through a rich selection of photographs, many drawn from the Pirelli Historical Archive. The volume will be presented on Friday, June 12, during the 2026 Barcelona-Catalunya Grand Prix — in the very place where Formula 1 takes shape, corner after corner — in the presence of Marco Tronchetti Provera, Executive Vice Chairman of Pirelli, together with numerous guests from the worlds of sport and journalism.

During the event, speakers’ contributions will offer reflections on the world of Formula 1 and Pirelli’s relationship with motorsport, each bringing their own testimony and experience. A journey across eras, circuits, technical and historical details. Set within the rhythm and atmosphere of race weekend, the presentation will portray Formula 1 as a powerful form of contemporary imagination and as a path marked by records, victories, and innovation — one that opens onto future chapters with the same passion that shaped its beginnings in 1950 at Silverstone.

“A Stir of the Soul” tells a story from within the story of Formula 1 itself: research as an open-air workshop, the technological evolution of tyres, and the role of the people — on and off the track — who make the spectacle of speed possible. The photographic sequence is edited with cinematic rhythm, alternating faces and details, circuits and action, backstage moments and figures, culminating in final dashboards featuring statistics and infographics. From the dawn of Formula 1 in the 1950s to the era of the 1980s, with unforgettable drivers such as Ayrton Senna and Nelson Piquet, through to the most recent challenges, highlighted by an original reportage by photographer Darren Heath dedicated to the 2025 British Grand Prix at Silverstone, serving as a bridge between memory and contemporary reality.

“A Stir of the Soul” on Track: The Book on Pirelli’s 500 Grands Prix at the Barcelona-Catalunya Circuit
“A Stir of the Soul” on Track: The Book on Pirelli’s 500 Grands Prix at the Barcelona-Catalunya Circuit

A sweeping narrative in images and words spanning 75 years of Pirelli’s presence in Formula 1, portraying competition as an extreme laboratory of technology, decision-making, and corporate culture. “A Stir of the Soul. Pirelli’s 500 Grands Prix in the F1 World Championship”, curated by Fondazione Pirelli and published by Marsilio Arte, celebrates the milestone of Pirelli’s 500 Formula 1 World Championship Grands Prix through a rich selection of photographs, many drawn from the Pirelli Historical Archive. The volume will be presented on Friday, June 12, during the 2026 Barcelona-Catalunya Grand Prix — in the very place where Formula 1 takes shape, corner after corner — in the presence of Marco Tronchetti Provera, Executive Vice Chairman of Pirelli, together with numerous guests from the worlds of sport and journalism.

During the event, speakers’ contributions will offer reflections on the world of Formula 1 and Pirelli’s relationship with motorsport, each bringing their own testimony and experience. A journey across eras, circuits, technical and historical details. Set within the rhythm and atmosphere of race weekend, the presentation will portray Formula 1 as a powerful form of contemporary imagination and as a path marked by records, victories, and innovation — one that opens onto future chapters with the same passion that shaped its beginnings in 1950 at Silverstone.

“A Stir of the Soul” tells a story from within the story of Formula 1 itself: research as an open-air workshop, the technological evolution of tyres, and the role of the people — on and off the track — who make the spectacle of speed possible. The photographic sequence is edited with cinematic rhythm, alternating faces and details, circuits and action, backstage moments and figures, culminating in final dashboards featuring statistics and infographics. From the dawn of Formula 1 in the 1950s to the era of the 1980s, with unforgettable drivers such as Ayrton Senna and Nelson Piquet, through to the most recent challenges, highlighted by an original reportage by photographer Darren Heath dedicated to the 2025 British Grand Prix at Silverstone, serving as a bridge between memory and contemporary reality.

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