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Pirelli signs 5-years agreement with Princeton

“Pirelli Visiting Professorship In Italian Studies” established to promote the study of italian history and culture.

Pirelli and the prestigious Princeton University have established the Pirelli Visiting Professorship in Italian Studies, a five-year programme within the university’s Department of French and Italian.

Each school year, Princeton University will be inviting a prominent professor or other expert to conduct an on-campus course and to promote activities designed to enhance the Princeton learning experience and expand the reach of its interdisciplinary programmes. Princeton has assigned the 2014 visiting position to the journalist Gianni Riotta, who, assisted by professor Gaetana Marrone-Puglia, will focus on Italian history from post-war to the present day through the study of the Italian films that best depict the traits and dynamics of Italian politics, culture and customs.

The partnership between Pirelli and Princeton is to be launched in January by the university’s Department of French and Italian, and students will be called upon to analyse the period through the preparation of multimedia projects. For these projects, the Pirelli Foundation will be contributing the material and content of its Historical Archives, which exemplify aspects of working life in Italy, the urbanisation of Italian cities, and the modernisation of the country’s technology, culture and customs.

This partnership with Princeton in the fields of mass media and the humanities will enable Pirelli both to contribute to promoting Italian culture abroad and to have a better view of the trends and developments in new media, a field which is of increasing importance in business.

“Pirelli Visiting Professorship In Italian Studies” established to promote the study of italian history and culture.

Pirelli and the prestigious Princeton University have established the Pirelli Visiting Professorship in Italian Studies, a five-year programme within the university’s Department of French and Italian.

Each school year, Princeton University will be inviting a prominent professor or other expert to conduct an on-campus course and to promote activities designed to enhance the Princeton learning experience and expand the reach of its interdisciplinary programmes. Princeton has assigned the 2014 visiting position to the journalist Gianni Riotta, who, assisted by professor Gaetana Marrone-Puglia, will focus on Italian history from post-war to the present day through the study of the Italian films that best depict the traits and dynamics of Italian politics, culture and customs.

The partnership between Pirelli and Princeton is to be launched in January by the university’s Department of French and Italian, and students will be called upon to analyse the period through the preparation of multimedia projects. For these projects, the Pirelli Foundation will be contributing the material and content of its Historical Archives, which exemplify aspects of working life in Italy, the urbanisation of Italian cities, and the modernisation of the country’s technology, culture and customs.

This partnership with Princeton in the fields of mass media and the humanities will enable Pirelli both to contribute to promoting Italian culture abroad and to have a better view of the trends and developments in new media, a field which is of increasing importance in business.