Corporate Culture for Building the Future. Pirelli, a Century and a Half of Stories and Innovation
New free educational activities for schools set to start in September.
Sustainable mobility, research into renewable raw materials, technological innovation and development, creativity and new communication tools, and the factories of the future will be the main issues to be examined in the courses.
Innovation has always been a distinctive feature of Pirelli and the digital courses put on by Pirelli Foundation Educational in 2021/2022 will help students discover the innovations that the company has introduced in the fields of technology and industry, of architecture and visual communication, and of environmental and social sustainability. The materials in the Historical Archive that tell these stories of development and innovation can be used to inspire the creation of new projects for the future
With the guidance of the staff at the Pirelli Foundation, the students will be able to virtually enter and wander through the Archive, learning how to carry out in-depth studies and how to develop content that will help them create different documents for each type of workshop.
In particular, children from primary schools will be able to travel through time and space to discover the great inventions that have changed the way we live, helping them learn about how the first rubber factory in Italy came to be built, and then putting on an exhibition in the classroom. Or they will be able to find out about the city of Milan through the most “Pirellian” places, which they can include in their own personal maps.
The students from lower secondary schools will go straight to the heart of tyre production and discover its complexities, and then they will be plunged into the most exciting races on Pirelli tyres. They will learn about the urban transformation of Milan during the twentieth century and create interactive maps, or create a comic-strip story, to illustrate all the secrets of rubber.
Finally, students from upper secondary schools will be invited to create podcasts and design posters, taking inspiration from the great masters of graphic design, such as Bob Noorda, Lora Lamm and Bruno Munari, or to design a company headquarters for the future, respecting the fundamental criteria of sustainability, based on the designs by architects such as Gio Ponti, Vittorio Gregotti and Renzo Piano. By studying the technological innovations that Pirelli has introduced in the manufacture of safe, sustainable tyres over the past hundred and fifty years, the students will develop a creative but also scientific approach to the world around them.
The online course, which was perfected during the last school year, will be further expanded with new virtual tours, podcasts, videos and creative activities, which will help the children and young people find out more about Pirelli’s 150-year corporate culture and will act as a starting point for imagining and planning the future. The content provided will also make it possible for the participants to continue studying on their own after the course ends.
A webinar will be held on Monday 20 September 2021 at 5.30 p.m. to present the new courses that will be available to classes across all Italy.
The webinar is open to teachers and all those who may be interested.
To take part, please write to scuole@fondazionepirelli.org indicating your name and surname and, if you are a teacher, your main areas of interest and details of your school. You will then receive a link to take part on the Microsoft Teams platform.
To keep up to date on all our activities, sign up to the Pirelli Foundation mailing list from the homepage of the site
New free educational activities for schools set to start in September.
Sustainable mobility, research into renewable raw materials, technological innovation and development, creativity and new communication tools, and the factories of the future will be the main issues to be examined in the courses.
Innovation has always been a distinctive feature of Pirelli and the digital courses put on by Pirelli Foundation Educational in 2021/2022 will help students discover the innovations that the company has introduced in the fields of technology and industry, of architecture and visual communication, and of environmental and social sustainability. The materials in the Historical Archive that tell these stories of development and innovation can be used to inspire the creation of new projects for the future
With the guidance of the staff at the Pirelli Foundation, the students will be able to virtually enter and wander through the Archive, learning how to carry out in-depth studies and how to develop content that will help them create different documents for each type of workshop.
In particular, children from primary schools will be able to travel through time and space to discover the great inventions that have changed the way we live, helping them learn about how the first rubber factory in Italy came to be built, and then putting on an exhibition in the classroom. Or they will be able to find out about the city of Milan through the most “Pirellian” places, which they can include in their own personal maps.
The students from lower secondary schools will go straight to the heart of tyre production and discover its complexities, and then they will be plunged into the most exciting races on Pirelli tyres. They will learn about the urban transformation of Milan during the twentieth century and create interactive maps, or create a comic-strip story, to illustrate all the secrets of rubber.
Finally, students from upper secondary schools will be invited to create podcasts and design posters, taking inspiration from the great masters of graphic design, such as Bob Noorda, Lora Lamm and Bruno Munari, or to design a company headquarters for the future, respecting the fundamental criteria of sustainability, based on the designs by architects such as Gio Ponti, Vittorio Gregotti and Renzo Piano. By studying the technological innovations that Pirelli has introduced in the manufacture of safe, sustainable tyres over the past hundred and fifty years, the students will develop a creative but also scientific approach to the world around them.
The online course, which was perfected during the last school year, will be further expanded with new virtual tours, podcasts, videos and creative activities, which will help the children and young people find out more about Pirelli’s 150-year corporate culture and will act as a starting point for imagining and planning the future. The content provided will also make it possible for the participants to continue studying on their own after the course ends.
A webinar will be held on Monday 20 September 2021 at 5.30 p.m. to present the new courses that will be available to classes across all Italy.
The webinar is open to teachers and all those who may be interested.
To take part, please write to scuole@fondazionepirelli.org indicating your name and surname and, if you are a teacher, your main areas of interest and details of your school. You will then receive a link to take part on the Microsoft Teams platform.
To keep up to date on all our activities, sign up to the Pirelli Foundation mailing list from the homepage of the site