Corporate Communication
Pirelli, a century and a half of corporate culture
Promoting the historical, scientific and cultural heritage of a company is essential for sustaining its growth and continuing to innovate even after 150 years. The Pirelli Historical Archive holds more than three and a half kilometres of documents dating from 1872 to the present day.
One of the key tasks of the Pirelli Foundation is to open up this heritage not just to the over 30,000 employees but to everyone across the world – a vast audience that, in particular, includes historians, graphic designers, engineers and architects. Exhibitions, webinars, guided tours and educational workshops, refresher courses for teachers, events to promote reading, and publications and concerts all help understand Pirelli’s corporate culture.
The course will be held entirely online and will consist of one or more meetings, depending on the needs of the teachers and students.