For sustainable mobility

“The tyre is the only point of contact between the car and the ground. In a world where everything is connected, the information that comes from the tyre is the only one that is true, and it is provided in real time. With this information we can help car manufacturers improve levels of safety. We give those who sell tyres the opportunity to keep their customers informed about the right time to replace them and, especially, to ensure the stability of their car. The information that will be provided by Cyber Car will make a further contribution to safety, together with the on-board electronics. We lead the way in the automotive world in term of our relationship with the environment. With the Elect label, which identifies tyres created for electric cars or plug-in hybrids, we’re ready for the electric revolution. We work actively with manufacturers right from the development stage of new zero-emission models to create products that will be suitable for the mobility of tomorrow.” Marco Tronchetti Provera, 2019