Two new company libraries were opened this morning in Milan Bicocca and at the Bollate plant at the presence of Pirelli Executive Vice President and CEO Marco Tronchetti Provera, Municipal Councillor for Culture Filippo Del Corno, Fondazione Pirelli Managing Director Antonio Calabrò and AIE President Federico Motta. Lella Costa, in her capacity as Honorary Member of Fondo Scuola Italia, also attended. The opening of the libraries at the Pirelli Headquarters is part of the promotional campaign #ioleggoperché 2016 (why I read) organised by AIE (the Italian Publishers Association) of which Pirelli is main partner and that this year focuses on the development of promotional activities and the creation of company and school libraries.
Approximately 3500 books (at the Milan Headquarters and the Bollate Plant) will be made available to employees for lending and reference: titles include the most recent best-sellers, novels, non-fiction, thrillers, science-fiction and much more. The opening of these libraries follows the tradition of Pirelli as promoter of activities aimed at fostering reading and the dissemination of culture at the work place, in the steps of the first library opened in 1928 and the Pirelli Cultural Centre established with the goal of “grouping and coordinating educational activities” that has organised musical events and plays, exhibitions, film festivals and conferences with world-famed writers and artists over the years. The libraries join the one successfully operating at the Pirelli Industrial Hub in Settimo Torinese.