The pandemic challenge to corporate culture
A sociological research tackles the topic of relationships between companies and territories during periods of severe crisis, illustrating the full importance of welfare
Tackling a pandemic. A task that concerns various levels of society and that we succeeded in fulfilling by combining different strengths, which have acted in different ways. A task that has also had an impact on enterprises, closely linked to the territories in which they are established and operate. Now that the challenge has been overcome – though not entirely – it is worth taking some time to understand what happened and, more specifically for companies, how production culture and organisation have changed.
This is the topic examined, from a particular perspective, by Elena Macchioni in her investigation entitled “Territori che conciliano: il benessere aziendale alla prova della pandemia” (“Territories that can conciliate: the pandemic challenge to corporate well-being”), published in the first 2022 issue of journal Studi di sociologia (Sociology Studies).
Macchioni’s analysis is the result of sociological and territorial research, of virtuous links between corporate welfare and corporate social responsibility as related to the regions in which companies operate and tackle the pandemic.
The key concepts underlying this research can be encapsulated in two words – “well-being” and “conciliation” – that embody the essence and meaning of what has happened in several parts of Italy. As such, the study demonstrates how, through corporate welfare tools (which, nowadays, are often already regulated by Italian collective bargaining agreements), companies succeeded in dealing with the COVID-19 pandemic not only by creating working environments that were previously largely unknown, but also novel ways with which to reconcile life (often necessarily confined to small spaces) and work, which have in turn been able to generate a new feeling of solidarity within corporate structures, as well as preserving their production operations. A model, the research shows, which has reverberated throughout the territories in which the companies are based.
The image evoked by “territories that can conciliate” is therefore fitting to represent the result of a virtuous synergetic relation between enterprises and local social systems, between the need to preserve productive facilities as the virus spread and the need to create a supportive network that could hold economy and society together.
Essentially, Elena Macchioni describes the evolution undergone by doing business and corporate social responsibility, a process that, having overcome the challenge brought on by the pandemic, could now also prove viable to overcome other challenges.
“Territori che conciliano: il benessere aziendale alla prova della pandemia” (“Territories that can conciliate: the pandemic challenge to corporate well-being”)
Elena Macchioni, Vita e Pensiero, Studi di sociologia, LX, 1/2022
https://www.torrossa.com/en/resources/an/5189919
A sociological research tackles the topic of relationships between companies and territories during periods of severe crisis, illustrating the full importance of welfare
Tackling a pandemic. A task that concerns various levels of society and that we succeeded in fulfilling by combining different strengths, which have acted in different ways. A task that has also had an impact on enterprises, closely linked to the territories in which they are established and operate. Now that the challenge has been overcome – though not entirely – it is worth taking some time to understand what happened and, more specifically for companies, how production culture and organisation have changed.
This is the topic examined, from a particular perspective, by Elena Macchioni in her investigation entitled “Territori che conciliano: il benessere aziendale alla prova della pandemia” (“Territories that can conciliate: the pandemic challenge to corporate well-being”), published in the first 2022 issue of journal Studi di sociologia (Sociology Studies).
Macchioni’s analysis is the result of sociological and territorial research, of virtuous links between corporate welfare and corporate social responsibility as related to the regions in which companies operate and tackle the pandemic.
The key concepts underlying this research can be encapsulated in two words – “well-being” and “conciliation” – that embody the essence and meaning of what has happened in several parts of Italy. As such, the study demonstrates how, through corporate welfare tools (which, nowadays, are often already regulated by Italian collective bargaining agreements), companies succeeded in dealing with the COVID-19 pandemic not only by creating working environments that were previously largely unknown, but also novel ways with which to reconcile life (often necessarily confined to small spaces) and work, which have in turn been able to generate a new feeling of solidarity within corporate structures, as well as preserving their production operations. A model, the research shows, which has reverberated throughout the territories in which the companies are based.
The image evoked by “territories that can conciliate” is therefore fitting to represent the result of a virtuous synergetic relation between enterprises and local social systems, between the need to preserve productive facilities as the virus spread and the need to create a supportive network that could hold economy and society together.
Essentially, Elena Macchioni describes the evolution undergone by doing business and corporate social responsibility, a process that, having overcome the challenge brought on by the pandemic, could now also prove viable to overcome other challenges.
“Territori che conciliano: il benessere aziendale alla prova della pandemia” (“Territories that can conciliate: the pandemic challenge to corporate well-being”)
Elena Macchioni, Vita e Pensiero, Studi di sociologia, LX, 1/2022