Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (4) |
| Author | INCOM (Industria CortiMetraggi) Publifoto |
| Period | 30 April 1955 - 1 May 1955 |
| Place taken | Brescia Viale Rebuffone |
| General description of the subject | 22nd edition of the Mille Miglia held on 30 April and 1 May 1955. The event was won by Stirling Moss and Denis Jenkinson of Mercedes, followed by team mate Juan Manuel Fangio and by Umberto Maglioli and Luciano Monteferrario of Ferrari. |
| Technical data |
4 positives - 18 x 24 - B/W - gelatin silver bromide/paper |
| People | Perdisa, Cesare |
| Categories | Sport > Car races > Mille Miglia |
| Vehicles > Automobiles > Alfa Romeo > Alfa Romeo Giulietta Sprint | |
| Vehicles > Automobiles > Fiat > Fiat 1100 103 | |
| Vehicles > Automobiles > Maserati |
| Image 1 di 4 | |
| Number | 12652 |
| Definition | print on paper |
| Full description of the subject | The Maserati no. 727 of Cesare Perdisa cheered along the route of the Mille Miglia of 30 April-1 May 1955 by a crowd of spectators and photographers. Pirelli advertising can be seen along the road and in the stands. |
| Image 1 di 4 | |
| Number | 12654 |
| Definition | print on paper |
| Full description of the subject | A vehicle racing in the Mille Miglia of 30 April-1 May 1955. Visible along the stands are Pirelli advertising banners. |
| Image 1 di 4 | |
| Number | 11801 |
| Definition | print on paper |
| Full description of the subject | Driver Santo Ciocca in Alfa Romeo Giulietta Sprint no. 232 fitted with Pirelli tyres, on the starting platform of the Mille Miglia of 30 April-1 May 1955. Pirelli advertising can be seen on the platform and stands. |
| Image 1 di 4 | |
| Number | 11800 |
| Definition | print on paper |
| Full description of the subject | Driver Alfranco Pagani in Fiat 1100/103 no. 2251 on the starting platform of the Mille Miglia of 30 April-1 May 1955. Pirelli advertising can be seen on the platform and stands. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.