Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Original title | "Ercole tyres (patented) with solid attachment for Automobiles" |
| Inventory number | 582 |
| Category | Instructions |
| Period | 5 February 1903 |
| Categories | Products > Tyres > Car tyres > Ercole |
| Sector and content |
Copy of the instructions for Ercole tyres with solid attachment for automobiles. The booklet was printed in Milan on 5 February 1903 by Tipografia Pizzi in Via Visconti, 14. |
| Topic | Ercole |
| Notes | Title attributed in the Historical Documents Register: "Brochure: mounting instructions for Ercole tyres". Stamped: "Museo storico delle industrie Pirelli - Bicocca degli Arcimboldi |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.