Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Original title | "Pirelli tyres prove to be the best also in the Giro d'Italia race" |
| Inventory number | 793 |
| Category | Postcard |
| Period | May 1909 |
| Categories | Products > Tyres |
| Sector and content |
Postcard with "Pirelli Tyres", made for the Giro d'Italia in May 1909. The postcard was printed in 1909 by Tipografia Ricordi & C. |
| Topic | Pneumatici |
| Notes | Title attributed in the Historical Documents Register: "Postcard for the Giro d'Italia cycling race, km 2453" |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.