Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (3) |
| Author | Strazza |
| Period | 04 November 1925 |
| General description of the subject | The 21st Giro di Lombardia, on 4 November 1925: the event was won by Alfredo Binda, who raced with the Legnano-Pirelli team, followed by Battista Giuntelli and Ermanno Vallazza with Legnano-Pirelli. The photos show the winner Alfredo Binda in two moments of the race. |
| Technical data | B/W gelatin silver bromide/paper 3 Positives - 13 x 18 cm - |
| People | Binda, Alfredo |
| Categories | Sport > Cycling races > Giro di Lombardia |
| Related articles | Io ricordo la "tecnica Binda" (Pirelli. Rivista di informazione e di tecnica) |
| Image 1 di 2 | |
| Number | 1_6_53 |
| Definition | print on paper |
| Full description of the subject | The arrival of Alfredo Binda at the velodrome |
| Measurements | 12,6 x 17,5 cm ca. |
| Image 1 di 2 | |
| Number | 1_6_54 |
| Definition | print on paper |
| Full description of the subject | Alfredo Binda during the Giro di Lombardia in 1925 |
| Measurements | 12,6 x 17,5 cm ca. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.