Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Various materials (33 positives, 16 negatives, 5 colour slides) (54) |
| Author | Sala, Dino |
| Period | 1960s |
| Place taken | Milan |
| General description of the subject | Views of the Pirelli Centre |
| Technical data |
12 Positives - 9 x 12 cm - B/W - gelatin silver bromide/paper 22 Positives - 18 x 24 cm - B/W - gelatin silver bromide/paper 10 Negatives - 13 x 18 cm - B/W - gelatin silver bromide/film (acetate) 5 Negatives - 10 x 12 cm - B/W - gelatin silver bromide/film (acetate) 1 Negative - 6 x 9 cm - B/W - gelatin silver bromide/film (acetate) 5 Slides - 10 x 12 cm - colour - colour slides |
| Categories | Offices and factories > Pirelli tower |
| Image 1 di 12 | |
| Number | 2103 |
| Definition | print on paper |
| Full description of the subject | View of the Pirelli Centre |
| Measurements | 23,4 x 17,4 cm ca. |
| Image 1 di 12 | |
| Number | 2097 |
| Definition | print on paper |
| Full description of the subject | View of the Pirelli Centre from Piazza Duca d'Aosta |
| Measurements | 23,8 x 17,6 cm ca. |
| Image 1 di 12 | |
| Number | 44777 |
| Definition | contact sheet |
| Full description of the subject | View of the Pirelli Centre from the Stazione Centrale |
| Measurements | 8,9 x 11,8 cm ca. |
| Image 1 di 12 | |
| Number | 44778 |
| Definition | contact sheet |
| Full description of the subject | View from the top of the Pirelli Centre |
| Measurements | 11,7 x 8,9 cm ca. |
| Image 1 di 12 | |
| Number | 44780 |
| Definition | contact sheet |
| Full description of the subject | Night view of the Pirelli Centre |
| Measurements | 11,7 x 8,9 cm ca. |
| Image 1 di 12 | |
| Number | 2093 |
| Definition | print on paper |
| Full description of the subject | View of the Pirelli Centre from Piazza Duca d'Aosta |
| Measurements | 23,4 x 17,3 cm ca. |
| Image 1 di 12 | |
| Number | 2094 |
| Definition | print on paper |
| Full description of the subject | View of the Pirelli Centre from Via Pirelli with the Stazione Centrale |
| Measurements | 23,4 x 17,2 cm ca. |
| Image 1 di 12 | |
| Number | 2095 |
| Definition | negative |
| Full description of the subject | View of the Pirelli Centre from the Stazione Centrale |
| Measurements | 10,5 x 9,9 |
| Image 1 di 12 | |
| Number | 2090 |
| Definition | print on paper |
| Full description of the subject | View of the Pirelli Centre |
| Measurements | 23,4 x 17,8 cm ca. |
| Image 1 di 12 | |
| Number | 2105 |
| Definition | print on paper |
| Full description of the subject | The Pirelli Centre seen from the crossroads between Via Filzi and Via Pirelli |
| Measurements | 22,4 x 17,5 cm ca. |
| Image 1 di 12 | |
| Number | 44787 |
| Definition | negative |
| Full description of the subject | The Pirelli Centre: the Tower and one of the lower buildings, which probably housed the canteen |
| Measurements | 11,9 x 9,9 |
| Image 1 di 12 | |
| Number | 48005 |
| Definition | slide |
| Full description of the subject | View of the Pirelli Centre |
| Measurements | 12,5 x 9,9 cm ca. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.