Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Various materials (11 positives and 1 negative) (12) |
| Author | Anonimo |
| Period | 15 January 1950 |
| Place taken | Mar del Plata |
| General description of the subject | The third General San Martín Grand Prix, held on 15 January 1950 in the city of Mar del Plata: drivers and moments of the race. The event was won by Alberto Ascari in a Ferrari, followed by Nino Farina and Piero Taruffi in Maseratis. |
| Technical data |
7 Positives - 9 x 14 cm - B/W - gelatin silver bromide/paper 1 Positive - 13 x 18 cm - B/W - gelatin silver bromide/paper 3 Positives - 18 x 24 cm - B/W - gelatin silver bromide/paper 1 Negative - 10 x 12 cm - B/W - gelatin silver bromide/film (acetate) |
| People | Villoresi, Gigi Ascari, Alberto Farina, Nino Biondetti, Clemente Canestrini, Giovanni Fangio, Juan Manuel |
| Categories | Sport > Car races > General San Martín Grand Prix |
| Image 1 di 10 | |
| Number | 1_1D_187 |
| Definition | print on paper |
| Full description of the subject | Spectators awaiting the start of the tests |
| Measurements | 8,2 x 13,8 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_188 |
| Definition | print on paper |
| Full description of the subject | The drivers Gigi Villoresi, Alberto Ascari and Nino Farina |
| Measurements | 13,6 x 8,4 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_189 |
| Definition | print on paper |
| Full description of the subject | The drivers Clemente Biondetti, Nino Farina, and Alberto Ascari with Migliorini of Pirelli and Giovanni Canestrini |
| Measurements | 8,3 x 14 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_190 |
| Definition | print on paper |
| Full description of the subject | The driver Clemente Biondetti, with other people, before the race |
| Measurements | 8,3 x 13,8 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_191 |
| Definition | print on paper |
| Full description of the subject | Spectators before the start of the race |
| Measurements | 8,5 x 13,5 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_192 |
| Definition | print on paper |
| Full description of the subject | The drivers Gigi Villoresi and Nino Farina (from behind), with other people, before the start of the race |
| Measurements | 8,3 x 13,9 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_193 |
| Definition | print on paper |
| Full description of the subject | The drivers Gigi Villoresi, Alberto Ascari and Juan Manuel Fangio together with other people |
| Measurements | 8,3 x 13,7 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_194 |
| Definition | print on paper |
| Full description of the subject | The start of the race |
| Measurements | 13 x 18 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_203 |
| Definition | print on paper |
| Full description of the subject | The start of the race |
| Measurements | 24,1 x 17,8 cm ca. |
| Image 1 di 10 | |
| Number | 1_1D_204 |
| Definition | print on paper |
| Full description of the subject | A moment in the race |
| Measurements | 17,8 x 24 cm ca. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.