Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (12) |
| Author | Ricordi |
| Period | 15 October 1950 |
| General description of the subject | The 10th Circuito del Garda race, held on 15 October 1950: moments of the race and views of the circuit with Pirelli banners. The event was won by Alberto Ascari in a Ferrari, followed by Dorino Serafini in a Ferrari and Bruno Ruffo in a Maserati. |
| Technical data |
12 Positives - 7 x 10 cm - B/W - gelatin silver bromide/paper |
| People | Moss, Stirling Ascari, Alberto |
| Categories | Sport > Car races > Circuito del Garda |
| Vehicles > Automobiles > Ferrari > Ferrari 166 F2 | |
| Vehicles > Automobiles > HWM |
| Image 1 di 3 | |
| Number | 1_1E_117 |
| Definition | contact sheet |
| Full description of the subject | The start of the race |
| Measurements | 6,9 x 10,1 cm ca. |
| Image 1 di 3 | |
| Number | 1_1E_122 |
| Definition | contact sheet |
| Full description of the subject | The driver Stirling Moss going by in his HWM (no. 20) |
| Measurements | 7 x 10 cm ca. |
| Image 1 di 3 | |
| Number | 1_1E_125 |
| Definition | contact sheet |
| Full description of the subject | The driver Alberto Ascari in his Ferrari 166 F2 |
| Measurements | 6,9 x 9,9 cm ca. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.