Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (5) |
| Author | Patellani, Federico |
| Period | 1949-1950 |
| General description of the subject | Photography shoot of motorcycles bv the photographer Federico Patellani, set in the countryside |
| Technical data | B/W gelatin silver bromide/paper 5 Positives - 18 x 24 cm - |
| Categories | Vehicles > Motorcycles > Gilera > Gilera Saturno Sport |
| Vehicles > Motorcycles > Moto Guzzi |
| Image 1 di 5 | |
| Number | 1_41_13 |
| Definition | print on paper |
| Full description of the subject | Some children looking at a Gilera Saturno Sport motorcycle fitted with Pirelli tyres: in the background, adults at work in the fields |
| Measurements | 18,9 x 22,6 cm ca. |
| Image 1 di 5 | |
| Number | 1_41_14 |
| Definition | print on paper |
| Full description of the subject | A man on a Gilera Saturno Sport motorcycle: in the background, people at work in a field |
| Measurements | 22,7 x 19,2 cm ca. |
| Image 1 di 5 | |
| Number | 1_41_15 |
| Definition | print on paper |
| Full description of the subject | A field with a person working: in the foreground, a Gilera Saturno Sport motorcycle fitted with Pirelli tyres |
| Measurements | 19,1 x 22,5 cm ca. |
| Image 1 di 5 | |
| Number | 1_41_16 |
| Definition | print on paper |
| Full description of the subject | A man on a Moto Guzzi motorcycle |
| Measurements | 19,2 x 22,6 cm ca. |
| Image 1 di 5 | |
| Number | 1_41_17 |
| Definition | print on paper |
| Full description of the subject | A man on a motorcycle on a country road, followed by a horse-drawn cart |
| Measurements | 19,2 x 22,5 cm ca. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.