Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (3) |
| Author | Foto Giemme |
| Period | 2 June 1954 |
| General description of the subject | Qualifying race in Lombardy held on 2 June 1954 for the final of the sixth Gran Premio Pirelli: the event was won by Pietro Chiodini. The photos show the cyclists during the race and at the finish. |
| Technical data | B/W gelatin silver bromide/paper 3 Positives - 18 x 24 cm - |
| People | Chiodini, Pietro Rodoni, Adriano |
| Categories | Sport > Cycling races > Pirelli Amateur Grand Prix |
| Image 1 di 3 | |
| Number | 9980 |
| Definition | print on paper |
| Full description of the subject | The winner, Pietro Chiodini (centre), together with the runner-up, the third-placed and the chairman the U.V.I. Adriano Rodoni |
| Measurements | 23,3 x 18,2 cm ca. |
| Image 1 di 3 | |
| Number | 9979 |
| Definition | print on paper |
| Full description of the subject | Cyclists at the start |
| Measurements | 18,1 x 24 cm ca. |
| Image 1 di 3 | |
| Number | 10691 |
| Definition | print on paper |
| Full description of the subject | The winner, Pietro Chiodini, at the finish in Viale Visconti, Pavia |
| Measurements | 18,1 x 23,6 cm ca. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.