Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (5) |
| Author | Ancillotti & C. CINE FILM Publifoto |
| Period | from 12 April 1952 to 29 April 1952 |
| Place taken | Milan |
| General description of the subject | Panoramic views of the Pirelli stands at the 30th Milan Trade Fair in 1952. Display of products from the companies: "Sirti, Linoleum and Rex Hevea". |
| Technical data |
Positives - 23.5 x 18 - B/W - gelatin silver bromide/paper |
| Categories | Exhibitions and trade fairs > Fiera Campionaria di Milano |
| Products > Miscellaneous products > Sports articles | |
| Products > Miscellaneous products > Synthetic materials > Coverings |
| Image 1 di 1 | |
| Number | 3290 |
| Definition | print on paper |
| Full description of the subject | View of the Linoleum stand. Display of materials for flooring and wall coverings. Photographic panels show the different uses of the products. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.