Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (4) |
| Author | COMERCIAL PIRELLI S.A BARCELONA |
| Period | 20 June 1953 |
| Place taken | Barcelona/Spain |
| General description of the subject | Views of the Pirelli fair pavilion at the 21st Barcelona Official International Samples Fair in 1953. Display of motorcycles fitted with Pirelli tyres and other items: shoes, tubes, various items made from polyethylene. |
| Technical data |
B/W Gelatin silver bromide/paper
4 Positives - 24 x 17.5 - B/W - gelatin silver bromide/paper |
| Categories | Exhibitions and trade fairs > Barcelona Trade Fair |
| Products > Tyres > Motorcycle tyres | |
| Products > Miscellaneous products > Footwear |
| Image 1 di 1 | |
| Number | 7368 |
| Definition | print on paper |
| Full description of the subject | General view of the Pirelli stand. To the right is a cabinet displaying motorcycles fitted with Pirelli tyres. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.