Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (2) |
| Author | LARKIN BROS LTD. |
| Period | October 1954 |
| Place taken | London/England Earls Court |
| General description of the subject | Views of the Pirelli Limited stand at the London Motor Show. Several tyres on display. |
| Technical data |
Positive - 27 x 22 - B/W - gelatin silver bromide/paper Positive - 28 x 22.5 - B/W - gelatin silver bromide/paper |
| Categories | Exhibitions and trade fairs > London Motor Show |
| Products > Tyres > Car tyres > Aerflex | |
| Products > Tyres > Car tyres > Blue Riband |
| Image 1 di 1 | |
| Number | 11100 |
| Definition | print on paper |
| Full description of the subject | General view of the Pirelli Limited stand. Tyre display. In the background are other stands. |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.