Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
| Level | Photographic shoot |
| Definition of the object | Positives (3) |
| Author | Publifoto |
| Period | from 25 May 1955 to 19 June 1955 |
| Place taken | Turin |
| General description of the subject | View of the Pirelli installation at the Turin International Sport Show in 1955. Display of cups and medals won by Pirelli athletes. Illustrative panels showing victories of the Pirelli Sports Centre. |
| Technical data |
Positives - 24 x 18 - B/W - gelatin silver bromide/paper |
| Categories | Exhibitions and trade fairs > Turin International Sport Exhibition |
| Welfare > Sport > Gruppo Sportivo Pirelli |
| Image 1 di 1 | |
| Number | 11637 |
| Definition | print on paper |
| Full description of the subject | General view of the Pirelli Sports Centre stand |
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.