Corporate culture curated by Antonio Calabrò
Industry at its finest gives rise to culture, forging original combinations of value and values, profitability and social relations
Press proof
1957
Boggeri, Antonio
Press proof
1957
Boggeri, Antonio
Press proof
1957
Calabresi, Aldo
Press proof
1957
Calabresi, Aldo
Press proof
1957
Calabresi, Aldo
Press proof
1957
Calabresi, Aldo
Advertisement page
1948
Advertisement page
1953
Direzione Propaganda
Advertisement page
1961
Fletcher, Alan
Advertisement page
1964
Centro agency
Advertisement page
1964
Centro agency
1970
Robert, François
1970
Robert, François
1970
Robert, François
1970
Robert, François
1970
Robert, François
1972
Agenzia Centro
Advertising page
2002
Armando Testa
Advertising page
2004
Armando Testa
Advertising page
2002
Armando Testa
Press proof
1957
Tovaglia, Pino
Established in 2008 Pirelli Foundation starts to operate in 2009 at the request of the Group and of the Pirelli family, in order to protect and disseminate knowledge of the company's cultural, historical and contemporary heritage and to promote its business culture. The Pirelli Foundation is headquartered at "Fabbricato 134", a historical building in the former Pirelli industrial district at the heart of a major urban redevelopment project in 1985 called "Progetto Biccocca", a symbol of transformation from the industrial age to the post-industrial era.
Year